r/MarketingGeek

I was looking through the comments on a brand's Instagram post yesterday.

They were not just answering questions. They were replying to almost every comment, even simple ones like "Looks good" or "Nice."

A few years ago I do not remember brands doing this nearly as much.

Now it feels like every marketing team has made comment sections part of the strategy.

I am just not sure what is driving it more.

Do you think brands reply because it genuinely helps build relationships with customers, or is it mostly about getting more reach?

I came across three different posts today from three different creators.

Different accounts.

Different platforms.

Almost the same idea.

Nobody copied anyone. It just seemed like everyone was talking about the same thing at the same time.

Maybe that's what happens when millions of people consume the same content every day.

It made me wonder if being original is actually getting harder, or if we are just watching the Internet become one big echo chamber.

What's your take on it?

I was reading a blog from a software company this morning.

Five minutes later I was watching their YouTube video.

Then I found their podcast.

Then their newsletter.

It hit me that they're not just selling software anymore. They're making content everywhere.

A few years ago, companies mostly advertised their products.

Now they are publishing articles, recording podcasts, posting short videos and building communities.

Feels like marketing has changed from "buy this" to "keep watching us."

Do you think this approach works better than traditional advertising, or do you still prefer brands that simply tell you what they sell?

Yesterday I was waiting for a website to load.

It took maybe... 4 or 5 seconds.

Without thinking, I opened another tab because I assumed something was wrong.

A few seconds later the first page loaded perfectly.

Made me laugh because there was a time when waiting 20–30 seconds for a page wasn't even a big deal.

Now if something doesn't happen almost instantly, I lose patience.

Has the internet made us expect everything immediately, or have you noticed the same thing?

A business owner here rubbing mobile attribution across iOS and Android, deep linking is core to our retention loop. Cohort ltv reporting and creative performance pulls are working well through standard dashboards.

Where I keep hitting walls is ad-hoc cross-channel queries that need analyst time. Thinking mcp could let non-technical stakeholders pull campaign data conversationally without waiting on a data team. Anyone shipping this in a real analytics workflow or still mostly prototypes?

I was talking to a friend recently and a brand name came up in the conversation.

The funny thing is neither of us had bought anything from them.

We just both knew the name.

Got me thinking... maybe a lot of marketing isn't about getting an immediate sale.

Maybe it's just about being remembered when the time comes.

Because there are brands I've never used, never visited and somehow I still know exactly who they are.

Is this happening with anyone else or do you only remember brands you've actually bought from?

This morning I opened my inbox and counted 14 promotional emails before I got to the first actual message.

Most of them were talking about a sale ending soon.

A couple of them were from brands that had the same "last chance" sale running last week too.

Maybe I am just getting old, but I barely read any of them now. I usually know what the email is going to say before I open it.

Genuine question though...

Do you actually buy things from marketing emails, or do you mostly ignore them like I do?

WE ARE HIRING!!!

Client Acquisition Specialist / Outreacher (Remote)

We Don't Need Someone To Send Messages.

We Need Someone Who Can Start Conversations That Turn Into Revenue.

We're a growing post-production agency working with creators, brands, and businesses. We're looking for an outreacher who can help us connect with decision-makers and generate qualified opportunities in markets such as the USA, UK, and Dubai.

What You'll Do

Identify and research potential clients

Reach out through LinkedIn, email, Instagram, and other channels

Personalize outreach based on the prospect

Start genuine conversations instead of spamming

Qualify leads and book meetings

Maintain outreach tracking and follow-ups

What We're Looking For

Strong written English

Experience with cold outreach, lead generation, appointment setting, or sales

Ability to personalize messages

Understanding of creators, content businesses, agencies, or digital services

Results-oriented mindset

What We DON'T Want

Mass copy-paste messaging

Fake lead generation numbers

People who think outreach = sending thousands of DMs

Compensation

Performance-based compensation

Attractive commission structure on closed deals

Long-term opportunity with growth potential

How To Apply

Send:

A brief introduction

Your outreach experience

Any results you've generated (meetings booked, leads generated, deals closed, etc.)

Answer this question:

You're reaching out to a US-based creator who gets millions of views but whose content quality clearly has room for improvement.

Write the first message you would send.

Applications without the answer above will not be considered.