r/SEOAnalytics

Hi everyone,

I’m a solo SEO freelancer and one of my clients has recently started asking for monthly reports.

Most of my work is content updates, keyword research, new posts, and some backlink work. The problem is that SEO results can take months, so I’m unsure what to show when rankings or traffic haven’t changed much yet.

Do you mainly report traffic/rankings/clicks, or do you also include work completed and other progress metrics?

Would love to know what you guys normally include.

With AI making it easier than ever to publish content, it feels like everyone is saying the same thing in slightly different words.

Do you think original research, first-hand experience, and unique insights matter more than ever now, or is ai generated content good enough to compete?

Curious to hear what people are seeing in real projects.

Everyone starts SEO believing certain “rules.”

What’s one thing you believed as a beginner that you no longer agree with?

I’d love to hear the lessons people learned after working on real websites.