Unpopular opinion: AI/co pilot generated web design sucks

So I tried Claude copilot to explore why the tech bros love it. Everybody is swearing by it on LinkedIn and management keeps pushing it onto me, saying it’s so fast, I’d be saving them $$$$ and myself loads of time!! LinkedIn says I’ll be replaced if I don’t learn AI. So I tried it and described my needs in detail in the chat box. I was trying to build a corporate B2B website. Here’s how my experience went:

Cons:

  1. ⁠Website branding elements were a disaster. It was colourised versions of material symbols. The colours it chose were boring and didn’t compliment one another or anything.
  2. ⁠Super text heavy with content that read like slop. I had to rewrite my website myself anyway. But atleast I wasn’t starting from scratch.
  3. ⁠It asked me to hire a legal team to write the privacy policy.
  4. ⁠Asking it to make changes took longer than starting with a Wordpress template.
  5. ⁠AI generated illustrations have no logic or sense behind them. Broken tables, arrows pointing to nothing, random elements that don’t need to be there, colours that don’t go.

Pros:

  1. ⁠Took 8 hours, wix/wordpress/webflow take atleast 3-4 days for the same amount of work.
  2. ⁠Edits are super fast, and debugging is far simpler.
  3. ⁠You don’t need to know how to code.

However, am I the only one that still prefers Wordpress/webflow etc?

What’s your opinion? Would you use AI to build websites for your clients? Any success/failure stories of people who switched over? Please share your experiences!

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u/Altruistic-Slide-717 — 6 days ago

Unpopular opinion: AI/claude copilot generated web design sucks

So I tried Claude copilot to explore why the tech bros love it. Everybody is swearing by it on LinkedIn and management keeps pushing it onto me, saying it’s so fast, I’d be saving them $$$$ and myself loads of time!! LinkedIn says I’ll be replaced if I don’t learn AI. So I tried it and described my needs in detail in the chat box. I was trying to build a corporate B2B website. Here’s how my experience went:

Cons:

  1. Website branding elements were a disaster. It was colourised versions of material symbols. The colours it chose were boring and didn’t compliment one another or anything.
  2. Super text heavy with content that read like slop. I had to rewrite my website myself anyway. But atleast I wasn’t starting from scratch.
  3. It asked me to hire a legal team to write the privacy policy.
  4. Asking it to make changes took longer than starting with a Wordpress template.
  5. AI generated illustrations have no logic or sense behind them. Broken tables, arrows pointing to nothing, random elements that don’t need to be there, colours that don’t go.

Pros:

  1. Took 8 hours, wix/wordpress/webflow take atleast 3-4 days for the same amount of work.
  2. I start with a base for the text, when I can then rewrite in my own words.
  3. Edits are super fast, and debugging is far simpler.
  4. Excellent for static websites with simple content and quick delivery times.
  5. You don’t need to know how to code.

What’s your opinion? Would you use AI to build websites for your clients? Any success stories of people who switched over?

u/Altruistic-Slide-717 — 6 days ago

How do I generate more leads/impressions on LinkedIn as a b2b business page

I’m in charge of the marketing for a small b2b consulting firm. I research and write posts in these formats: “top 5 things to…” “we help x in y sector do z” “here’s a checklist to x”, “see you at x event”, industry insights etc. but our impressions have dropped to 40-50. We have about 200 followers. It’s a business page i handle, so I need confirmation from management before i can even comment on other posts. Even when we tag people in posts, we rarely get comments. I’ve been posting once a week, and impressions continue dropping each time.

What do I do to increase impressions or what sort of campaigns can I run to get people to interact/comment/save/share the company’s posts? (Other than posting more regularly). I haven’t managed to get any leads over the past year.

Any tips would be highly appreciated!

reddit.com
u/Altruistic-Slide-717 — 8 days ago

Design freelancers, is this normal? I could really use some advice.

I’ve been freelancing for a small company for about a year, contracted for 20 hours a week. My background is in graphic design, but my role has slowly expanded into almost everything digital: LinkedIn, YouTube, Instagram, content writing and ideas, email marketing, SEO, website updates, graphic design, short videos, presentations and product marketing.

The problem is that I often work around 30 hours a week but can only bill them for about 10. I don’t bill for things like research, learning marketing as I go, developing ideas, fixing AI generated content, troubleshooting or correcting mistakes. (They can’t hire me full time because they don’t have the budget and they also can’t pay me more. But if I worked the 20 hour contract I’d effectively be doing 40 hours of work a week and earning less than i would at Tesco)

I’m still learning, so I know I’m slower than someone experienced in marketing. But this takes a huge amount of mental energy and what I’m earning isn’t enough to cover my £1,000 rent.

The company also has almost no marketing budget, they don’t have much news or activities to share, many of my recommendations aren’t followed through, so there are very few results I can show in my portfolio. There simply isn’t enough meaningful content that I can use to post everyday. Also it’s the consulting world so as someone fresh out of design university, there’s not much I can invent with AI. (Any tips on content ideas will be highly appreciated btw)

I need another income source, but this client already takes most of my time. Plus it’s incredibly stressful and I need some insane level of discipline to do job applications after this, not to mention how not driving results has busted my confidence entirely.

Has anyone been in a similar situation? Is this normal in the design world? How would you handle it, and how would you actually grow in this environment?

reddit.com
u/Altruistic-Slide-717 — 12 days ago

How do I actually get better at marketing in my current role?

I’m a freelance digital marketer who has gradually ended up doing marketing for a small size consulting company. I manage everything marketing related: content creation across social media, write and research content, come up with campaigns, work on SEO and email marketing, update the website, send cold emails…

The problem is that I’m learning almost everything as I go. I don’t have a marketing background, mentor, or experienced marketer to learn from.

The company also has almost no marketing budget, very little audience engagement, and limited follow through on the strategies I suggest. (This isn’t their fault entirely because they’re insanely busy, it’s a <10 sized company). I’ve been creating content consistently for almost a year now, but the LinkedIn page has gained almost no organic followers and there is very little interaction. It’s a business page. We post insights once or twice month but otherwise it’s mostly 2 posts a week about services, 5 things you need to knows, events and such. No ads yet.

But while I’m doing this role, I want to actually become good at it rather than just producing content and hoping something works.

For marketers who started without formal marketing experience, how did you learn? How do you manage to get leads? What can do on social media to increase the company pages impressions?

I’m also contracted for 20 hours a week, is it realistically possible to handle everything in these 20 hours?

I’ve tried making AI generate written content using information from the website. But it’s insanely sloppy and ridiculous. Has anybody had success with using AI in consulting environment?

reddit.com
u/Altruistic-Slide-717 — 12 days ago

Design freelancers, is this normal? I could really use some advice.

I’ve been freelancing for a small company for about a year, contracted for 20 hours a week. My background is in graphic design, but my role has slowly expanded into almost everything digital: LinkedIn, YouTube, Instagram, content writing and ideas, email marketing, SEO, website updates, graphic design, short videos, presentations and product marketing.

The problem is that I often work around 30 hours a week but can only bill them for about 10. I don’t bill for things like research, learning marketing as I go, developing ideas, fixing AI generated content, troubleshooting or correcting mistakes. (They can’t hire me full time because they don’t have the budget and they also can’t pay me more. But if I worked the 20 hour contract I’d effectively be doing 40 hours of work a week and earning less than i would at Tesco)

I’m still learning, so I know I’m slower than someone experienced in marketing. But this takes a huge amount of mental energy and what I’m earning isn’t enough to cover my £1,000 rent.

The company also has almost no marketing budget, they don’t have much news or activities to share, many of my recommendations aren’t followed through, so there are very few results I can show in my portfolio. There simply isn’t enough meaningful content that I can use to post everyday. Also it’s the consulting world so as someone fresh out of design university, there’s not much I can invent with AI. (Any tips on content ideas will be highly appreciated btw)

I need another income source, but this client already takes most of my time. Plus it’s incredibly stressful and I need some insane level of discipline to do job applications after this, not to mention how not driving results has busted my confidence entirely.

Has anyone been in a similar situation? Is this normal in the design world? How would you handle it, and how would you actually grow in this environment?

reddit.com
u/Altruistic-Slide-717 — 12 days ago