This community doesn't know what they want.
I’ve been here for years, and for as long as I can remember, people were constantly asking for the same things: less piano black, fewer screens, better material quality, cleaner interiors, and a return to Audi’s roots. That was basically the main criticism for years.
Now that Audi seems to be moving in that direction with the Concept C and the new Nuvolari design language, the reaction still seems overwhelmingly negative. Personally, I think both are amazing and beautiful steps forward. They actually feel like Audi is listening to feedback, while still trying to do something different and modern instead of just copying the past.
I get that a lot of people here love the more aggressive Audi designs from the last decade. I love those cars too. I’ve driven them, and they’ve played a big role in why I care about the brand in the first place. But at the same time, Audi has to evolve like every other brand. They can’t just keep remaking the same design forever.
To me, this new direction feels clean, unique, and still very Audi. It keeps the brand identity while adapting it for a new era. Honestly, compared to what a lot of the rest of the car industry is doing right now, I think Audi’s approach is much better.
What frustrates me is that so many comments seem negative just for the sake of being negative. There’s not much constructive criticism or actual discussion. I’d genuinely like to hear what people dislike, what they would change, and what direction they think Audi should take instead.
/ Photos by @ferry on Insta , I think they really highlight the Nuvolari