u/Dasher1999

I created a B2B BI SAAS tool and have gotten great feedback. I am 27M NYC based.

The problem is

1. I don't know how to market.
2. I don't know how to sell.
3. I don't have time for cool emails and cold calls every day.

I have gotten feedback from my tool through founders, collogues, strangers, family and friends. As someone who has built many things in the past this as given amazing feedback. On top of the feedback, there are very large companies who are starting to build similar tools; however, mine still focuses on a untapped niche with comprehensive features.

I am wondering what is the best step to take. I have money I am willing to spend, but I want to put it in the right place.

Is it better to spend money on...

1. In-person start up accelerators.
2. Paying professionals to help me.
3. Tools to do things for me.
4. Other

If it matters I am willing some serious change (Not to people in reddit who have no proof so I will not respond to anyone who isn't willing to vouch for themselves in the comments first)

I created a B2B BI SAAS tool and have gotten great feedback. I am 27M NYC based.

The problem is

1. I don't know how to market.
2. I don't know how to sell.
3. I don't have time for cool emails and cold calls every day.

I have gotten feedback from my tool through founders, collogues, strangers, family and friends. As someone who has built many things in the past this as given amazing feedback. On top of the feedback, there are very large companies who are starting to build similar tools; however, mine still focuses on a untapped niche with comprehensive features.

I am wondering what is the best step to take. I have money I am willing to spend, but I want to put it in the right place.

Is it better to spend money on...

1. In-person start up accelerators.
2. Paying professionals to help me.
3. Tools to do things for me.
4. Other

If it matters I am willing some serious change (Not to people in reddit who have no proof so I will not respond to anyone who isn't willing to vouch for themselves in the comments first)

I created a B2B BI SAAS tool and have gotten great feedback. I am 27M NYC based.

The problem is

1. I don't know how to market.
2. I don't know how to sell.
3. I don't have time for cool emails and cold calls every day.

I have gotten feedback from my tool through founders, collogues, strangers, family and friends. As someone who has built many things in the past this as given amazing feedback. On top of the feedback, there are very large companies who are starting to build similar tools; however, mine still focuses on a untapped niche with comprehensive features.

I am wondering what is the best step to take. I have money I am willing to spend, but I want to put it in the right place.

Is it better to spend money on...

1. In-person start up accelerators.
2. Paying professionals to help me.
3. Tools to do things for me.
4. Other

If it matters I am willing some serious change (Not to people in reddit who have no proof so I will not respond to anyone who isn't willing to vouch for themselves in the comments first)

My parents need $200k to pay off a loan (Getting them another loan isn’t an option). The house is worth around $460k, and they owe about $260k on the mortgage.

I’m trying to think through options before they sell to a third party. Ideally, I’d like to help them if there’s a way to do it, maybe get the house in my name, and still have them continue living there.

I have $100k in savings but can’t buy the house in cash, so I’m wondering what options might exist: family sale, leaseback, gift of equity, lien/private note, mortgage assumption, or anything else I should ask a mortgage broker or real estate attorney about.

Anyone creative with ideas!

I’m a technical founder working on a B2B SaaS product.

The product is functional, but I’m realizing the harder part is not building more features. It’s figuring out go-to-market.

I’m trying to think through the right way to approach this without turning it into a generic “hire a marketer” mistake.

The questions I’m struggling with:

• At what point does it make sense to bring in a GTM-focused cofounder or partner?
• How do you tell the difference between a real 0-to-1 GTM person and someone who only knows how to scale an already-working motion?
• What should a technical founder expect this person to own early on?
• Is it better to start with a fractional GTM advisor, an SDR, or a true cofounder?
• How much validation should exist before bringing someone in?
• What are fair ways to structure equity/compensation when the product exists but customers are not proven yet?

I’m especially interested in hearing from founders who built the product first and then realized GTM was the missing piece.

What worked for you?

What would you avoid?

I’ve been looking at SideShift’s marketing ads, and something feels off.

Their ad says “700,000+ Human Creators. Not A Single AI.”

But when I looked up some of the creators shown in the ad, I couldn’t find them. One creator card showed tens of millions of view, but their real TikTok profile had 400 follower with 10k likes total.

I also went through SideShift’s own page. They have around 11K follower, but the engagement feels strange. 150k view with 160 likes, then a random comment like “too cool” somehow has thousands of likes.

Maybe there is an explanation but that is the point.

If you are selling brands on marketing, creators and view, these numbers should be easy to verify. Especially when the whole ad is built around “real human creators.”

Startups need traction. I get it.

But where is the line between smart marketing and misleading people?

Is it okay to do this to help get off the ground?