u/Effective-Candle-545

I’ve had my ecomm store for 1 year now. It’s been something I’m doing on the side from my full time job. We hit 500k in sales year one. But we’ve spent 500k. I have a small team filling orders etc. so I don’t really put in any work, it’s a very giftable product so I’m hoping that q4 launches us into profitability. However with what we spend on meta ads it just kind of feels like a wash. I haven’t paid myself a dollar yet. It is nice that the business is operating pretty much without me (I do socials, and order new product etc, but I love that stuff it’s fun!). Just wondering your thoughts. Meta ads make me want to puke. Obviously it brings in the sales but wipes all of our margins.