Why doesn't Casio improve their backlight?
The backlight on resin Casios like the F-91-W or the W-59 is notoriously weak. However, some pretty minor modding, as in just adding a slim piece of paper inside the case, dramatically improves the backlight's effect. The Toronto-based shop 3Dprintertime sells effective backlight spreader mods for less than a dollar. Therefore, arguments that an improved backlight would make production costs skyrocket or would fundamentally change the design or case size don't seem especially convincing.
I suggest three more plausible reasons.
- The backlight is not a charming feature hearkening back to the original, but is simply a design flaw. However, correcting it raises questions of having to pay royalties to 3Dprintertime for fixing the problem and possibly of having a sense of losing face.
- It's really not necessary to improve the annoying design flaw in the backlight, because people buy the F-91-W anyway. I'm wearing a W-59 myself right now that I bought in spite of the backlight.
- From a marketing perspective, Casio actually wants the backlight to stay pretty bad even though it could very easily be improved, because people who buy the cheapest Casio models are more motivated to "upgrade" and pay more for another Casio with a better backlight. Improving the backlight on the F-91-W could end up hurting sales for the "Illuminator" series.
These are plausible reasons that are understandable from a business perspective. It's not about nostalgia or about it being difficult to improve.
What do you think?