Shopify Store Review Needed – Getting Plenty of Landing Page Views but Almost No Add to Carts
Hi everyone!
I'm currently testing a Montessori Busy Board product in the UK market through Facebook Ads. I've spent around €100 testing different creatives and I'm getting a decent number of landing page views, but my Add to Cart rate is much lower than I expected.
Before spending more on ads, I'd really appreciate some honest feedback on my store and product page.
A few questions:
Does the product page look trustworthy?
Is the pricing reasonable?
Is there anything that would stop you from adding the product to your cart?
Is the copy or layout confusing?
Does anything look unprofessional or scammy?
Would you personally buy this product for your child? If not, why?
I'm specifically looking for conversion rate optimisation feedback. Please be brutally honest—I'd rather fix the problems now than waste more money on ads.
Any suggestions are greatly appreciated.