u/Inevitable_Buyer3574

Struggling with ROAS

Hey y’all,

I’ve been running campaigns for an ecom brand and a SaaS company looking to scale on Meta + Google.

The E Comm brand had a few sales then ROAS tanked to .5 after a few days on Meta.

The SaaS (web analytics) product tried multiple angles on the market , like a low ticket course ($39) and low ticket website setup ($99) and struggled to get any sales after $3k in spend. The SaaS also tried keywords on Google but the CPCs ate the budget pretty fast.

Anyone have suggestions on essentials to make sure we’re hitting at least 2.5 ROAS with new traffic for the lower ticket ($39-99) one time purchases ?

Please help getting crushed over her.

Thnks❤️

reddit.com
u/Inevitable_Buyer3574 — 11 hours ago

Struggling with ROAS

Hey y’all,

I’ve been running campaigns for an ecom brand and a SaaS company looking to scale on Meta + Google.

The E Comm brand had a few sales then ROAS tanked to .5 after a few days on Meta.

The SaaS (web analytics) product tried multiple angles on the market , like a low ticket course ($39) and low ticket website setup ($99) and struggled to get any sales after $3k in spend. The SaaS also tried keywords on Google but the CPCs ate the budget pretty fast.

Anyone have suggestions on essentials to make sure we’re hitting at least 2.5 ROAS with new traffic for the lower ticket ($39-99) one time purchases ?

Please help getting crushed over her.

Thnks❤️

reddit.com
u/Inevitable_Buyer3574 — 21 hours ago