Are Bodybuilding Gyms w/ high end brands a fad or something to stick around for a while....
I'm trying to gauge the overall interest in pure Bodybuilding style gyms....is it just something I'm interested in and seeing a ton of content b/c it is what I like or is it truly pulsing in the market?
Men's & Women's bodybuilding popularity feels like it is rising. Olympia, IBBF, NPC style contests are popping up and I see a ton of brands pushing guys that are competitive vs just your typical "Hot IG Influencer" types.
There are a few "commercial" style gyms bodybuilding gymes like Carbon Performance, Absolute Recomp in Texas....but there seem to be a ton of smaller 8-10k sqft boutique gyms with Atlantis, Panatta, Gymelco, Prime, etc and a posing room and other amenities popping up. I travel a decent bit for work and can usually find a "good gym" like these in most metro areas. Some examples....
Muscle Factory in Tempe, AZ
1858 Athletic Club in northern Atlanta Suburbs
RVA Iron in Richmond, VA
I know no one can see the future, but seems like a big trend right now in the gym space. I'm in a top 6 Metro and it's completely missing this type of gym. We've got the shitty Planet Fitness, and the commercial LA Fitness/Crunch, then the country club types like Life Time and endless "class" style gyms for PureBarre, Pilates, OrangeTheory, etc.