Dishonest agencies.. one after another
I work for a large university and we have a large marketing budget. Every agency we talk to promises the world but its the same crap over and over where they put a few ads online, turn on every option, and let them ride. We're paying our current agency $50,000 monthly in fees and I can tell their doing nothing. Last week our ads were offline the entire week and they didn't even notice which makes me think no one is managing our account. Mind you this is an agency with loads of awards.
Before this we used an agency who reduced the number of leads we were getting. When we complained we started getting lots of leads but they were all spam. This was also an agency with lots of awards.
What do agencies do? I'm trying to put together an argument we would be better of hiring someone and making it their job. It would be cheaper and we would have someone focussed on our account.
I dread talking to agencies now as they seem to only tell us what we want to hear. Its like they will say anything to win our account and then they don't care. I looked at our CRM and its mostly spam leads.
Advice?