Reasons Netflix will continue to grow but also why it’s not showing as of now
Greg Peters has finally been left as the official Co-CEO of Netflix after Reed Hastings stepped down on June 4th leaving someone to take his place. Why this matters…… Hastings was a co-founder of Netflix. So, in 2023, bringing on Peter’s as another co-founder really was the start of what I think is big for Netflix. In my honest opinion, Hastings was terrible at acquiring and implementing new ideas for Netflix. Peter’s is the guy to do it if Netflix is going to change and we’ve seen it slowly but surely.
To start, with Peter’s, is on Netflix’s financial and ad-marketing/revenue side while Sarandos is the public figure for Netflix and is doing well with it. Alright , let’s get in to what Peter’s has done in 3 years for Netflix so far. Within his first operational 6 months after coming on, he brought on a deal with Microsoft which allowed him to implement a new unit of operations…. THE AD SALES unit. For a second but minor point to this…. He also implemented Ad time restrictions of only 4-5 minutes per hour which is lower than the whole streaming sector sitting at around I’d say 7-8 minutes per hour while other streaming giants we know sit at about that time restriction. But also think about the amount of annual subscriptions they have. This is different for that exact reason.Although these next couple of reasons in this bullet point are not good for customers of Netflix, it does bring in massive amounts of additional revenue for Netflix and boosts institutional sentiment. Peter’s created and implemented the blocking of password sharing (That shit sucks I know) but it brings in more revenue due to his idea of having to pay to add someone on your membership profile. He implemented this Advertisement infrastructure so successfully that 250 million subscribers out of 325 million subscribers are on the Ad-free tier , which is of course the highest costing membership. And guess what, it’s not even implemented in every country membership tiers, and in the upcoming months they announced 15 more countries that are being given access to this tier. Which will bring in a lot of revenue. A
- though these next couple of reasons are not good for customers of Netflix, it does bring in massive amounts of additional revenue for Netflix and boosts institutional sentiment. Peter’s created and implemented the blocking of password sharing (That shit sucks I know) but it brings in more revenue due to his idea of having to pay to add someone on your membership profile.
RECENT NETFLIX DEALS AND ACQUISITIONS
We all know about Netflix’s deal with NFL Network to allow 5 NFL games a year on their platform + we have all seen the addition of podcasts which I really like to the platform as well. These are relatively new not brand new.
- The brand new ones are, first, Netflix’s deal with Ryan Coogler’s Proximity media, which is the media production company that produced well-known hits like sinners and black panther. This addition allows the producers and directors of Proximity Media to be the ones behind the makings of more upcoming Netflix Specials
. The second deal, was a MAJOR one in my opinion, although I don’t live in France lol. They signed a deal with TF1. I know, I have no clue what that even is, but TF1 is France’s largest commercial network. This deal sets the blueprint for what I believe is next to come. The addition of live TV media networks, hopefully soon in America, as an addition almost making Netflix a live television/streaming entertainment Monopoly as cable subscriptions have continuously plummeted ever since streaming media giants came in to play. Also this deal adds more shows, like ‘The Voice’ and ‘Survivor’ (eh) to the platform. Oh yeah this was today June 19th, 2026. And lastly, this one is honestly going to end up being the most profitable long-term saving wise. They just announced plans to acquire Radford Studios at a STEEP DISCOUNT due to a default on payment from the current owner/leaser. They just entered a bid to buy the studio on June 18th for 300-400 million, the deep discount is, what the current owner bought it at and the location/acreage. 1.1$ Billion I believe was the loan on it. This studio is 55 acres and located in Los Angeles California in studio city( no clue where that is) So think about that price now and just inflation in general that’s been occurring over time. This will allow them to use this as their primary production facility at a steep discount from their current studio in New Mexico. This will replace it as the primary facility either after 2031 when their lease is up or sooner.
- Sorry forgot to add the point as of why NFLX stock continues to decline in price but this will be the last point. Netflix stock and all other stock trade based off supply and demand as we all know. Demand for NFLX stock specifically is low as of now but the reason why we are seeing a steep sell off is from my guess… INSTITUTIONS. Institutions do their own analysis and have analysts create target prices based off ACTUAL NUMBERS ON THE BOOKS. And as we know, NFLX didn’t beat EPS expectations, only by a slim margin last quarter. Bringing INSTITUTIONAL SENTIMENT DOWN. Short term of course but that’s the point. INSTITUTIONS know this is a long term growth stock due to AI. There are no sell ratings out even from after the BEAT!!! So, overall, investor sentiment whether retail or institutional, is LOW.
Let me what yall think! This is a BULLISH LONG TERM ANALYSIS OF NETFLIX THE STREAMING/ENTERTAINMENT MOGUL.
SIDE NOTE: Only recently have two analysts updated/maintained their original targets. I believe the time to buy is before earnings. There’s obviously downsides with risks and implementation of all of this. This is my honest opinion/analysis. I do think there will be some more news on NFLX this upcoming week. Their levered free cash flow has stayed consistent at 60-70$ billion dollars while also stating themselves they are expecting Ad Revenue to increase from 1.5 billion to 3 billion to double EOY. Now, add in the 15 countries where Ad tiers are now starting to roll out to and they should easily beat those numbers by the end of this year. They bring in a merely 46$ billion in revenue and have an operation margin of only 30% which is high for a sectored stock like NFLX is. This will continue to rise and their cash flow will continue to climb.