Edison Motors - Will They Survive?
I'm worried about Edison (and therefore their investors).
-They don't have a 'product' that they own. They are simply buying components and marrying them together, albeit with some software they've purchased/modified.
-Their transport truck product could be replicated by anyone, and big manufacturer could bury them in a year. The economies of scale work against Edison, and will for a long time.
-All their certifications are now available to the competition, they forged the way, everyone else can ride on their work.
-Their pick-up truck conversion is going to be very expensive, at a time when Stellantis is building an 'equivalent' product (2026 gas powered Ramcharger). It's also not a 'DIY' friendly project. I'm sure it will work (after lots of teething pains), but is it economical for anyone?
-This is not rocket science, every automotive manufacturer must have considered and rejected this concept (except Stellantis). It's not that the concept is too difficult, there must be underlying financial/engineering reasons they have not pursued the concept.
-I have not seen real world tested cost savings for any of their projects. Chase likes to make the logging argument, 'battery uphill, recharge downhill'. Logging is a specific use case that is a small portion of the real market.
-Their real estate is great. For them. I'm jealous of their setup. But if they fail who would buy it? What percentage of their investment could be recouped?
-Watch Wes Work on YouTube made a logical and well thought out video questioning the economy that can be achieved going diesel electric. Edison did not refute his assertions.
I admire their efforts and initiative, maybe there's a specific niche market for them. I hope they succeed, but I am not ready to invest my money. I'd actually like to see them on Dragon's Den. Would a savvy investor back them?