I want a tool that works automatically, connects to my website and does the SEO fixes
hate when they just do audits/suggestions and don't fix anything
something good that was created from a person that knows a lot about SEO?
maybe something agentic
btw will mention creators too, if a creator of SEO tool is an SEO guy with 10+ years experience, tool is more likely to be high quality (imo)
otto by search atlas
manick bhan built this. ex wall street, switched to SEO, ran a real agency. won best ai search software last year beating semrush and ahrefs
good for agencies. 72+ tools, writes changes live, works on 14 CMS platforms, tracks GEO citations too. the most complete stack ive seen
downside is its a subscription and u still set the strategy, otto just executes it. so if you know nothing about SEO that's gonna be hard for you
surfer SEO
michal suski and slawek czajkowski built this from a small agency in 2017, no outside funding
good content editor, big community, proven rankings track record. but its not really agentic. it tells u what to do, u still do it yourself. it was acquired btw last year, so not sure if it's gonna keep that quality
roborank
flavio amiel built this solo. connects to wordpress, webflow or github and google search console, finds whats broken and writes the fixes directly to ur site. changelog with before and after for every change
looks like it was built by someone who doesn't like paying SEO tools that do nothing automatically. lifetime deal so no monthly fees, u bring ur own AI key
only downside is has a smaller feature set than the big platforms
frase
tomas ratia and cody jacques built this. focused on content. checks ur content for google rankings and AI citations at the same time
good if u post a lot. not great for fixing technical issues or bulk rewrites across existing pages
alli AI
kyle duck built this as an internal tool when he was consulting for staples, expedia and viacom
works on any CMS via a JS snippet, so no need to change platforms. good if u manage 20 plus client sites
insane thing is all ur changes revert when u cancel lol. also pricey and no community so if something breaks no one cares
so what we have is
otto or alli AI for agencies with lots of clients
surfer or frase for content teams
roborank for solo founders and people who hate monthly fees
dont know if my way of doing SEO is the best one, so wanna know what you guys do for that
tried out roborank this week, automatically connected to my website and did the changes, works well.
maybe some other tools, or you so it manually?
for both SEO and GEO
how do u use GSC data?
anything that writes to the site automatically? or u do that manually?
if you have 100+ or 1000+ pages, what do you do with keyword cannibalization?
or it's stupid to have that many pages?
anything for keyword research? that's not super expensive?