Almost 60k subs here and I need opinions on the algorithm lately!
Anyone else seeing huge inconsistencies with YouTube Shorts lately?
I’ve been posting YouTube Shorts consistently for about 18 months, mostly in the kindness, wholesome, motivational, inspirational, and faith-based space.
Lately, though, I’ve noticed something that has me scratching my head.
For months, my Shorts were pretty consistent. Some would do a few thousand views, others would hit tens or even hundreds of thousands. Every now and then I’d have a flop, but that was expected.
Recently, though, I’ve had several Shorts that barely get shown at all.
The confusing part is that I honestly feel like my content is improving. I’m spending more time editing, working on stronger hooks, telling better stories, and making higher-quality videos. Yet some of those videos are performing worse than older content that took less effort.
I’m wondering if YouTube is changing how it tests Shorts, or if my content has evolved enough that the algorithm is still trying to figure out the right audience. Maybe it’s just normal variance, but it definitely feels different than it did several months ago.
For those of you who have been posting consistently:
Have you noticed a similar drop or inconsistency recently?
Are your Shorts getting fewer initial impressions than before?
Have you found anything that’s helped, or do you just keep posting and ride it out?
I’m not trying to blame the algorithm I know not every video is going to perform well. I’m just curious if other creators are seeing similar patterns or if it’s something unique to my channel.
I’d appreciate any insight from people who’ve experienced this.