u/Odd-Doctor9420

https://preview.redd.it/qgafku4dzlbh1.png?width=1544&format=png&auto=webp&s=1d5b94b494db9d8f8c516dbb934d5bf3189ae6fa

i was hoping to get at least a 4. damn. i am so cooked. i felt like the mcq was so easy, but the version of frq that i got fried me. i didn't do half the damn questions. ts sucks 😢

Everyone says "follow your passion" and it does sounds empowering and stuff but a lot of the time, (not always), its actually how you build a product nobody buys.

I see this play out a lot. Someone is passionate about something and they build a product or a guide on the thing that they are passionate about. They launch it. Nothing happen and they are like, "oh, digital products don't work." The product wasn't the problem. The niche selection was. Even if you have an amazing product, if nobody is interested in your niche, having an amazing product won't matter.

I've been in the digital product business for almost 2 years now and i just wnated to share what like worked fro me.

1. First you need to like find a painful problem and not a passion. People will pay money to stop pain, not to just explore curiosities. for examole, a product on debt relief sells but finance tips doesn't. Postpartum recovery sells. General fitness doesn't. If your audience isnt thinking about this problem constatntly, the pain isnt deep enough to drive purchases.
2. Check if money is already flowing. Go to Gumroad, Etsy, Udemy, Whop. Search your niche. If you see products with reviews, money is flowing. Many people will say, "oh but the niche is saturated". Competition isn't your enemy, its actually proof of demand. The absence of competition usually means the absence of buyers, not an undiscovered goldmine.
3. can you find the audience for free. Are they gathered in subreddits? Facebook groups? Pinterest boards? If your ideal buyer doesn't show up anywhere online, you can't reach them for free. You'll be forced to buy ads which are inslanely expensive and unless you have a lot of money or know exactly what you are doing, you are just gonna burn noney on ads.. The best niches have active communities you can participate in.
4. Be honest about your credibility. You don't need a degree. But you need lived experience, active research, or like a real and genuine journey in progress. If you have to fake expertise, your audience will sense it. you don't have to be a pro at something. you just need to be one or a few steps ahead of your audience so that you can actually teach them something from your experience.
5. always narrow down a niche until it solves ONE problem. "This is for anyone who wants to be productive" = a topic, not a product. "This is for burnt out doctors who can't seem to find any time for their own life outside of work" = a product. Be specefic. don't be broad.

I actually put together a free guide on this. It scores any niche idea on 4 dimensions in 10 minutes so you know before you build whether it'll sell or not and i put i some walkthroughs. No I'm not gonna ask for your email. If you want it, i can send it to you. hope this helped a bit :)