u/Ok-Drop-8974

I have just started working with a men's grooming/hair care shopify store and their email list is around 3,000. They didn't send regular emails and didn't have any real flows set up apart from very basic ones. The new flows are already working wonders for new subscribers. But does anyone have any ideas they are willing to share for email concepts to send out to the list to touch base and start to build trust with them again. A lot of the customers have made a purchase between 1-3 years ago. I was thinking of a simple text email from the owner to say hey and if they wanted to restock on their favourite item or try something new here is XX discount. I also didn't want to ask AI. Thanks

I have just started working with a men's grooming/hair care shopify store and their email list is around 3,000. They didn't send regular emails and didn't have any real flows set up apart from very basic ones. The new flows are already working wonders for new subscribers. But does anyone have any ideas they are willing to share for email concepts to send out to the list to touch base and start to build trust with them again. A lot of the customers have made a purchase between 1-3 years ago. I was thinking of a simple text email from the owner to say hey and if they wanted to restock on their favourite item or try something new here is XX discount. I also didn't want to ask AI. Thanks