u/Responsible_Bear6705

Hey everyone! I’m working on my university thesis about podcast advertising and I’m currently trying to come up with some ideas for an experiment.

I’m specifically looking at host-read ads, meaning ads where the podcast host personally reads/talks about the product or brand as part of the episode, rather than a separate pre-recorded commercial.

I need to compare different versions of the same host-read ad and change one specific characteristic that listeners can immediately notice.

For example:

music vs. no music

two clearly different types of background music

male vs. female voice

faster vs. slower speaking

sound effects vs. no sound effects

I’m struggling to think of other characteristics that are immediately noticeable to the listener but can also be changed in a clear and objective way.

So, if you listen to podcasts, what differences in a host-read ad would immediately make you think “this sounds different”?

I’m especially looking for ideas that could work as a simple A vs. B comparison.

Any suggestions would be really appreciated!

Stamattina ho riacceso il computer che avevo lasciato in stand by dalla sera prima e sembrava funzionare normalmente. Ad un certo punto avevo la necessità di aprire Word e non avviava il programma. Allora ho riavviato il computer e da quel momento non riesco più ad accedere al mio profilo Windows, metto la password e mi esce come messaggio: "il servizio Servizio Profili utente non è riuscito ad accedere. Impossible caricare il profilo utente". Ho provato tutte le soluzioni di ripristino, nemmeno dalla modalità provvisoria riesco a creare un nuovo profilo, o meglio l'ho creato ma poi quando riavvio non mi compare. Sono disperata...su quel PC ho la mia tesi😭

VI PREGO AIUTATEMI!!!!