How would you actually get a free tool in front of video editors? (I built one and I'm lost on distribution)

I built a tool for video editors and I'm fine at the building part but genuinely lost on the distribution part. Would love how you'd approach it.

What it does, quickly: you give it a video and it analyzes the mood, pacing, and cut placement, then picks royalty-free background music that fits and places it to the edit, auto-ducking under speech so dialogue stays clear, and mixing without re-encoding so there's no quality loss. It works as a Premiere and DaVinci Resolve extension plus a browser version, and it's free.

The audience is video editors and creators, people who currently spend 30+ minutes hunting for a track that fits, then hand-placing and ducking it. I know the pain is real; I just don't know where they hang out or how to reach them without being the annoying "check out my tool" guy.

What I'm stuck on:

- Which channels would you actually bet on to reach editors? YouTube tutorials, the Premiere/Resolve plugin marketplaces, TikTok, Discord editing communities, something else?

- Is a free tool better shown via a short "watch it score this clip" demo, or written before/after comparisons?

- For a tool that lives inside an editor, does content marketing beat paid at basically zero budget?

- Anything you'd avoid because it burned you?

For context I made it, it's free, and I'm 14, so this is a "help me learn how to reach people" question more than a promo. Not linking it here on purpose, happy to answer in comments.

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u/Soggy-Skin-5103 — 2 days ago

Built an AI tool that auto-picks background music for videos — I can't explain it in one sentence. How would you describe it? (testers welcome too)

Posting here because this sub is good for a fresh outside read. I built this and I have an embarrassing problem: I can't describe my own product in one clean sentence. Every time someone asks "so what does it do?" I ramble and lose them.

Here's the plain version of what it does:

You drop in a video. It analyzes the mood, the pacing, and where your cuts land, then picks royalty-free background music that fits and places it to match the edit instead of just slapping a track underneath. It auto-ducks the music under talking so speech stays clear, and it mixes without re-encoding the video, so there's no quality loss. It runs as an extension inside Premiere and DaVinci Resolve, plus a browser version.

Every label I try feels wrong. "AI music generator" is wrong (it doesn't generate music, it picks and places existing licensed tracks). "Auto-soundtrack" sounds gimmicky. So:

- If you read that, what do you think it does? Where do I lose you?

- What one-sentence version would you use?

- If you want to actually try it and tell me where it's confusing, that's even more useful.

It's free (100 credits, no card) at editedmusic.com. I'm 14 and this is more me trying to learn how to talk about the thing than a launch, so blunt reactions are welcome.

reddit.com
u/Soggy-Skin-5103 — 2 days ago

Made a free tool that auto-scores videos with music, how would you actually get it in front of video editors?

I built a tool for video editors and I'm decent at the building part but genuinely lost on the getting-people-to-see-it part. Would love how you'd approach the distribution.

What it is, quickly: you give it a video and it analyzes the mood, pacing, and cut placement, then picks royalty-free background music that fits and places it to the edit, auto-ducking under speech so dialogue stays clear, and mixing without re-encoding so there's no quality loss. It works as a Premiere and DaVinci Resolve extension plus a browser version, and it's free.

My audience is video editors and content creators, the people who currently spend 30+ minutes hunting Epidemic Sound or Artlist for a track that fits, then hand-placing and ducking it. I know they exist and I know the pain is real; I just don't know where they hang out or how to reach them without being the annoying "check out my tool" guy who gets banned.

What I'm stuck on:

- If you were reaching editors, which channels would you actually bet on? YouTube tutorials, the Premiere or Resolve plugin marketplaces, TikTok, Discord editing communities, something I'm not thinking of?

- Is a free tool better shown via a "watch it score this clip in 20 seconds" demo, or via written before and after comparisons?

- For a tool that lives inside an editor, does content marketing (tutorials and workflow tips) beat paid, or is that wishful thinking at zero budget?

- Anything you'd avoid because it burned you?

Full disclosure so it's not weird: I made it, it's free, and I'm 14, so this is a "help me learn how to reach people" question more than a "promote my thing" one.

reddit.com
u/Soggy-Skin-5103 — 2 days ago

I built an AI tool that auto-picks background music for videos, but I still can't explain it in one sentence. How would you describe it?

I've been building this for a while and I have an embarrassing problem: I can't describe my own product. Every time someone asks "so what does it do?" I ramble for two minutes and watch their eyes glaze over. I'd love a fresh read from people who didn't build it.

Here's the plain version of what it actually does:

You drop in a video. It analyzes the mood, the pacing, and where your cuts land, then picks royalty-free background music that fits, and places it to match the edit instead of just slapping a track underneath. It automatically ducks the music down under talking so speech stays clear, and it mixes without re-encoding the video, so there's no quality loss. It runs as an extension inside Premiere and DaVinci Resolve, and there's also a browser version if you're not in an editor.

The trouble is every label I try feels wrong. "AI music generator" is wrong, it doesn't generate music, it picks and places existing licensed tracks. "Auto-soundtrack" sounds gimmicky. "Music supervisor for your edit" sounds pretentious. So:

- If you read the description above, what do you think it does? Genuinely curious where I'm losing people.

- What's the one-sentence version you'd use?

- Is matching music to your cuts and ducking it under speech the interesting part, or is that just table stakes to you?

Not trying to sell anything here, it's free and I'm 14, so this is less a launch and more me trying to figure out how to talk about the thing I made. Happy to drop the link in a comment if that's allowed, but I mostly want the words, not signups.

reddit.com
u/Soggy-Skin-5103 — 2 days ago