Service Area Business or Fixed Address?
I’m looking for advice from the community on Google Business Profiles for an ice cream van/mobile food trailer business.
The business operates from a fixed pitch under a formal lease agreement, rather than constantly moving around, and customers attend that location to purchase food. Because of that, I’m unsure whether Google would consider this a legitimate storefront or fixed-location business, or whether it would still need to be set up as a Service Area Business (SAB).
Ideally, I’d like to show the address publicly on Google Maps with a pin, as a visible location would be very beneficial for customer trust and visibility. However, I obviously don’t want to risk suspension by setting it up incorrectly.
Has anyone dealt with something similar before, particularly with food trailers, ice cream vans, kiosks, market pitches, or leased pitches?
Would a leased fixed-pitch potentially qualify as a storefront location, or would Google still generally treat it as a service-area business because it’s technically a trailer/van?
Any thoughts or experience would be greatly appreciated.