u/Traditional-Style360

Business crumbling because of Meta

I run a company in a very unpopular niche so it’s been working amazingly for me for the past year, but it can be very unstable because of the political situation in the world

It has its ups downs, but whenever one product is dead a new product can be published and sold the same day

I’ve been using Meta ads ever since I started the business last October and everything was perfect. It’s a high margin product my cost per lead has always been under £2 my conversion rate on high margin products was over 20% and on the low margin products it was/still is for now around 35% which is phenomenal but this is the power of optimised undiscovered niches

Since last month, my cost per lead keeps increasing astronomically it doesn’t make sense at all especially when these products used to historically get extremely low costs and they were the things that fuelled the business the low margin products sell every day and with that cost I was extremely profitable, but ever since last month the cost has been so high that it’s not even worth it to work on these products anymore it’s at £15! What even is that?!!!

I tried everything. I tried all the fixes. I checked the optimisations the placements every single thing. At the end, I thought maybe I should just make a new ad account and test starting fresh because I don’t know it looked like it made sense…

I tried disconnecting my W/A from the previous business portfolio to connect it to the new one but it kept saying that it’s still linked so I contacted Support and they kept talking to me for 30 minutes and wasting my time and at the end they told me, okay they’re gonna pass me onto another specialist, I kept waiting for this so-called SPECIAList and then I get permanently banned out of nowhere on W/A

I have no way to contact my closed customers if they have an emergency if they have whatever nothing and I tried to appeal and my appeal got rejected and now I don’t have ads anymore and I don’t have a W/A!!! and I’m scared of contacting all of them on the new number because I’m sure that I’ll just get banned again because they’re gonna flag it as spam with their AIIIIIIIIIII I’m sick of them and I’m sick of AI

And before you ask me, why don’t I just shut down the low margin product and continue with the high margin product. It’s because it’s not giving me useful leads anymore for the high margin product. It’s giving me Indian people who never buy this product. It’s just wasting my money and killing my business and killing my income. I was at the highest high and now I feel like I’m at the lowest low and I’m sick of it. I don’t know what to do anymore. Any advice?

reddit.com
u/Traditional-Style360 — 4 days ago
▲ 4 r/metaads+1 crossposts

I’m sick and tired of Meta

I run a company in a very unpopular niche so it’s been working amazingly for me for the past year, but it can be very unstable because of the political situation in the world

It has its ups downs, but whenever one product is dead a new product can be published and sold the same day

I’ve been using Meta ads ever since I started the business last October and everything was perfect. It’s a high margin product my cost per lead has always been under £2 my conversion rate on high margin products was over 20% and on the low margin products it was/still is for now around 35% which is phenomenal but this is the power of optimised undiscovered niches

Since last month, my cost per lead keeps increasing astronomically it doesn’t make sense at all especially when these products used to historically get extremely low costs and they were the things that fuelled the business the low margin products sell every day and with that cost I was extremely profitable, but ever since last month the cost has been so high that it’s not even worth it to work on these products anymore it’s at £15! What even is that?!!!

I tried everything. I tried all the fixes. I checked the optimisations the placements every single thing. At the end, I thought maybe I should just make a new ad account and test starting fresh because I don’t know it looked like it made sense…

I tried disconnecting my W/A from the previous business portfolio to connect it to the new one but it kept saying that it’s still linked so I contacted Support and they kept talking to me for 30 minutes and wasting my time and at the end they told me, okay they’re gonna pass me onto another specialist, I kept waiting for this so-called SPECIAList and then I get permanently banned out of nowhere on W/A

I have no way to contact my closed customers if they have an emergency if they have whatever nothing and I tried to appeal and my appeal got rejected and now I don’t have ads anymore and I don’t have a W/A!!! and I’m scared of contacting all of them on the new number because I’m sure that I’ll just get banned again because they’re gonna flag it as spam with their AIIIIIIIIIII I’m sick of them and I’m sick of AI

And before you ask me, why don’t I just shut down the low margin product and continue with the high margin product. It’s because it’s not giving me useful leads anymore for the high margin product. It’s giving me Indian people who never buy this product. It’s just wasting my money and killing my business and killing my income. I was at the highest high and now I feel like I’m at the lowest low and I’m sick of it. I don’t know what to do anymore. Any advice?

reddit.com
u/Traditional-Style360 — 4 days ago