u/Unhappy_Owl3942

I work at an agency and run our Google Ads, we mostly work with B2B companies so they all are pretty much DSA only. I have noticed in the month of June (you know, since a certain announcement was made), that all of our search campaigns have lower impressions and lower CTRs. Wondering if others are noticing this as well?

I'm thinking the new ai search as a default is taking away search volume for search ads and I'm also wondering if PMAX and demand gen campaigns are getting priority at auction since they're the campaign types Google wants to push us to.

Edit: I meant to say they are RSA, not DSA…it’s been a long week