u/Worried_Cat8428

I recently ran my first Meta ad campaign for a new Instagram page. The page has around 100–150 followers and not too many posts yet. We mainly sell hand-embroidered cushion covers, and right now I’m running a Rakhi hamper campaign,with hampers starting from ₹2,299.

I ran an Engagement → Whtsap campaign at around ₹450/day, with Advantage+ audience, India, 24+ and interests around home decor, interiors, handmade products, gifting etc.

The creatives are a mix of a founder video, hamper reels, static posts and carousels,and the ads clearly mention the price. I’ve also set up a Whtap greeting.

The campaign is delivering, but the first messages I’m getting are mostly completely irrelevant — people offering to make a website, list products on Amazon, marketing services, collaborations, etc. Very few are actually asking about the hampers.

I’ve only spent around ₹400–₹450, so I know it’s too early to completely judge it, but now I’m confused about what the actual problem is.

Is it because I chose the wrong campaign objective? Is it the audience? Is it because the brand is too new and doesn’t have enough trust/social proof yet? Or is it simply too early?

Should I let this campaign run for another 24–48 hours, or should I stop it and try something like Leads → Whtsap?

Also, would you recommend that I focus more on organic content + influencer marketing first and run ads alongside it, or is it completely fine to start paid ads this early?

I basically want to know what you would genuinely do next if this were your campaign and your ₹450/day budge— what you'd keep, what you'd change, and what you'd test next.

Note- We don't have a website yet. And the average product price is 2000

I recently ran my first Meta ad campaign for a new Instagram page. The page has around 100–150 followers and not too many posts yet. We mainly sell hand-embroidered cushion covers, and right now I’m running a Rakhi hamper campaign,with hampers starting from ₹2,299.

I ran an Engagement → Whtsap campaign at around ₹450/day, with Advantage+ audience, India, 24+ and interests around home decor, interiors, handmade products, gifting etc.

The creatives are a mix of a founder video, hamper reels, static posts and carousels,and the ads clearly mention the price. I’ve also set up a Whtap greeting.

The campaign is delivering, but the first messages I’m getting are mostly completely irrelevant — people offering to make a website, list products on Amazon, marketing services, collaborations, etc. Very few are actually asking about the hampers.

I’ve only spent around ₹400–₹450, so I know it’s too early to completely judge it, but now I’m confused about what the actual problem is.

Is it because I chose the wrong campaign objective? Is it the audience? Is it because the brand is too new and doesn’t have enough trust/social proof yet? Or is it simply too early?

Should I let this campaign run for another 24–48 hours, or should I stop it and try something like Leads → Whtsap?

Also, would you recommend that I focus more on organic content + influencer marketing first and run ads alongside it, or is it completely fine to start paid ads this early?

I basically want to know what you would genuinely do next if this were your campaign and your ₹450/day budge— what you'd keep, what you'd change, and what you'd test next.

Note- We don't have a website yet. And the average product price is 2000

I recently ran my first Meta ad campaign for a new Instagram page. The page has around 100–150 followers and not too many posts yet. We mainly sell hand-embroidered cushion covers, and right now I’m running a Rakhi hamper campaign,with hampers starting from ₹2,299.

I ran an Engagement → Whtsap campaign at around ₹450/day, with Advantage+ audience, India, 24+ and interests around home decor, interiors, handmade products, gifting etc.

The creatives are a mix of a founder video, hamper reels, static posts and carousels,and the ads clearly mention the price. I’ve also set up a Whtap greeting.

The campaign is delivering, but the first messages I’m getting are mostly completely irrelevant — people offering to make a website, list products on Amazon, marketing services, collaborations, etc. Very few are actually asking about the hampers.

I’ve only spent around ₹400–₹450, so I know it’s too early to completely judge it, but now I’m confused about what the actual problem is.

Is it because I chose the wrong campaign objective? Is it the audience? Is it because the brand is too new and doesn’t have enough trust/social proof yet? Or is it simply too early?

Should I let this campaign run for another 24–48 hours, or should I stop it and try something like Leads → Whtsap?

Also, would you recommend that I focus more on organic content + influencer marketing first and run ads alongside it, or is it completely fine to start paid ads this early?

I basically want to know what you would genuinely do next if this were your campaign and your ₹450/day budge— what you'd keep, what you'd change, and what you'd test next.

Note- We don't have a website yet. And the average product price is 2000