What KPIs actually matter to affiliate managers dealing with influencer traffic?
Over the past few months, i've built an influencer platform that provides data on streamers specifically. This took an unexpected turn as i got most inbound sign ups from iGaming companies that are looking for influencer traffic in different GEO's. So my idea now is that i provide a pre-vetted database of iGaming streamers across Twitch and Kick via my SaaS platform. Currently, i'm showing data points as their preferred deal type (cpa, fixed, rev share), subscriber ratio, audience language based on their chat and contact details. Ideally, i don't want to go the agency route but act simply as a data provider. Am i missing essential kpi's and would companies be willing to pay for a subscription to access these profiles?
At the moment, i'm manually reaching out to relevant profiles and have around 50 verified creators who already claimed their profile on the platform. Here's my next question, is there a way i can automate this process and reach multiple iGaming streamers at once to increase my database of verified creators?