r/influencermarketing

Hi everyone,

I’m currently recruiting influencers, not UGC creators, for a paid campaign and thought I’d try here because, honestly, the usual creator discovery tools don’t always surface enough good fits.

I’m looking for creators with at least 2,500 followers who consistently make short-form content where they’re either:

• talking directly to camera, or
• narrating/voiceover while showing what they’re doing (but you're appearing in the video).

and:

• content is NOT solely based on partnership posts

The main niches we’re looking for right now are:

Home organization, decluttering, cleaning, minimalism, home decor, small-space living, moving/downscaling, renovation-related organization/storage, and similar home/lifestyle content.

What we need from you

If this sounds like you, please DM me as soon as possible with:

• your Instagram profile (this is Meta only)
• follower count
• your rate for one short-form sponsored video
• your rate including paid usage pricing for at least 90 days with whitelisting / Partnership Ads
• any longer-term usage options you normally offer

The content would be approximately 20–60 seconds, with an organic post plus a few alternate hooks/intros for paid testing. Final edited + raw files would also be required.

⚠️ The deadline is extremely important

This part is not negotiable:

We need the video available for review by August 26, with the final post going live no later than August 31.

There is flexibility around most other parts of the partnership — rates, usage period, paid media terms, etc. — but the August 31 posting date is a hard deadline.

Everyone selected will be working under a proper influencer/partnership agreement.

If you’re interested, please send your profile + rates directly rather than just commenting “interested.” We’re actively reviewing creators right now and need to move quickly.

We’re currently scoping out new creators for some upcoming supplement launches. Follow us on Instagram and send a brief message about yourself. We’d love to collab with creators who would be a good fit!

Instagram: @nutri.suppshop

Description: We're looking for 30-40 UGC creators who understand Gen Z content and know how to go viral. Creators who do talking head content and know how to target US college/university students.

What You'll Get:

• A long-term creator collaboration opportunity
• Potential to earn $1,150+/month
• Flexible involvement alongside your existing creator work
• Opportunity to grow with our other creators

Who We're Looking For:

• Based in the US or Canada
• Active UGC/creator profile

Brand Name: StealthGPT

How to Apply:

Upvote this post for visibility.

Email partnerships@stealthgpt.ai with:

1. Links to your socials.
2. Past UGC content/brands you've worked with and any viral videos you've done.
3. Why you think you're a great fit for StealthGPT and what content you would make for us.

Hi,

I have an influencer marketing campaign I'm working on and I only want to work with influencers who are continuously having a consistent, high average engagement rate on their recent videos (to show they are still relevant).

I'm looking at influencers that have 1.5 million or more subs and taking their average enegament rate of, let's say their past 10 videos. That rate needs to be 3% or more.

Is that an adequate engagement rate or do I need to be looking at higher? Yes, I know smaller influencers have higher engagement rates, but my biggest goal is getting this campaign as far reaching as possible.

Thanks.

Urgent request!! I'm starting a 9-month economics/social media Capstone project where my goal is to become an influencer [ my goal is 10k followers total between platforms ] in the beauty, lifestyle, and fashion realm to study ROI and digital engagement.

I'm looking for a creator mentor who can act as a big sister/advisor for the project. I don't need heavy time commitments—just medium/low check-ins where you can toss me content ideas, give feedback on video concepts, and help me refine my strategy while I handle all the data tracking and analytics. But if you’re experienced in that area of content creating that would be AMAZING!

My proposal is due in 3 days, so I need someone willing to sign off as my project advisor this week! If you love talking content strategy and want to help a student out, please comment and DM me!

Hi

We’re an influencer marketing agency based in Dubai and work with creators across travel, tech, AI, SaaS, lifestyle and other niches.

I’m trying to find more brands that are actively looking for influencers for paid campaigns.

Does anyone have good methods, platforms, communities or strategies for finding brands that are currently spending on influencer marketing?

Would appreciate any advice.

Hey everyone,

I’m the founder of Nomé Studio, a small, slow-fashion luxury knitwear label focused on creating timeless pieces from rare, ethically sourced Mongolian yak wool. Because our narrative revolves around sustainability, durability, and natural fibers, standard high-volume gifting doesn't work for us. Since our pieces are expensive, sending out gifts is a significant investment, and every piece needs to count.

We want to build genuine relationships with creators who truly care about capsule wardrobes, sustainability, and quality craft. For those who have built influencer strategies for boutique or sustainable labels:

What are the best methods for finding true micro-creators in the slow-fashion space? What incentive models (sample loan?) have worked best for you when budget and inventory are tight?

Would love to hear how other labels navigate this without sacrificing authenticity or blowing up their budget. Thanks for any insights!

Is it discovering creators in the first place, figuring out who actually fits your brand, getting responses, checking engagement, negotiating rates, or something else?
When choosing a creator for a campaign, what matters most to you besides follower count?

Hi everyone! I’d love some advice on a brand deal I’m currently negotiating because I’m genuinely not sure if I priced myself too high or if they’re simply negotiating low.

I’m a cozy gaming/lifestyle creator with 18.7K TikTok followers (7.7% engagement) and 8.4K on Instagram (5% engagement).
A gaming company reached out for a game I genuinely like and have talked about on my account before, so it’s a great fit. It’s also a pretty big, established game and the company generates millions in revenue every year.

They’re asking for:
1 dedicated ~60 sec video (around 2h of production)
Posting on TikTok + Instagram
3 months paid usage + whitelisting
I quoted €1,200 for the full package. They replied:
“To be transparent with you, I find this higher than what I had in mind. Do you think we could meet somewhere around €750?”

I’m considering countering at €950, but I honestly don’t know whether €1,200 was genuinely too high for my size/stats, or whether €750 is simply their opening negotiation and they expect me to counter.

Thank you so much for your advices!

A brand wants me to do a digital product review, they have sent me the download code but I want to push for a paid collab, what should I do? (This would be my first brand deal/partnership)

hey... i run "RECRAFTE", a full stack dev agency, we do websites, ai automations, influencer portfolios n seo. bootstrapped this n already crossed 250k inr in revenue working with us clients

we're expanding onto instagram now n wanna build content around actually showing the work, so looking for someone comfortable on camera to be the face of our content

what ur doing:

• filming reels, day in the life style content showing how deals get closed, website walkthroughs, behind the scenes stuff
• following scripts/outlines our social media person puts together
• recreating scenarios (like how a client call goes) for content purposes, not live client calls
• basically making the brand feel real n relatable instead of just another agency posting website screenshots

comp: commission based to start, every client that comes in through the page n closes, u get a cut. no fixed pay yet since it's a new channel for us, but once it's bringing in consistent leads we move to fixed monthly + commission on top. real upside here, ur getting in early on something that's gonna grow fast if the content lands

fully remote, flexible schedule, just film n send raw clips over, editing is handled by someone else on our end

dm me if ur interested, send any content/reels u've done before if u got em

Curious how common this is.
If you’ve reached out to another creator for a collaboration and never heard back, what do you think was the reason?
Was it follower count, niche mismatch, the way the DM was written, timing, or just too many messages?
And on the other side — if you’ve ignored collab requests before, what usually makes you not respond?
Would love to hear both perspectives.

For creators who have built a decent following and regularly get approached by brands:
I’m curious about what the **actual process looks like when a brand wants to work with you**.
When you get a collaboration offer, how do you usually handle it?
Do brands usually reach out through DMs, email, agencies, etc.?
How do you decide whether the brand is worth working with?
How do you figure out what price to quote?
Do you negotiate yourself or have a manager/agency do it?
What part of the process is the most annoying?
Do you keep track of previous brand deals, rates, contacts, etc. somewhere?
Is it difficult to find brands that are actually looking for creators in your niche?
I’m particularly interested in hearing from creators around **50K–100K+ followers**, but would be interested in anyone who has experience with regular brand collaborations.
Just curious about how creators actually deal with this stuff behind the scenes.

I’m currently building an AI-generated Instagram influencer account and I’ve managed to grow it to around 2,000 followers so far.
I’m trying to understand how monetization usually starts for accounts like this, particularly with online casinos, betting brands or similar affiliate partnerships.
For anyone who has experience growing or monetizing AI influencer accounts:
At roughly what follower count did you start receiving partnership/affiliate offers?
Do brands and casinos usually reach out to you directly through DMs/email, or did you have better results contacting them yourself?
Is engagement more important than the actual follower count?
Are there particular affiliate networks or platforms that these companies tend to use?
At around 2k followers, is it already worth reaching out, or would you focus on growing the account further first?
I’m not expecting huge sponsorship deals at this stage. I’m mainly interested in understanding when it becomes realistic to start approaching companies and how people normally get their first partnerships.
Would love to hear from anyone who’s actually done this or manages similar accounts.

Planning our next creator outreach push and debating whether to split budget across 10-15 smaller creators (under 20k) or put it into 2-3 bigger ones (100k+).

For those running campaigns regularly: what's giving you better conversion and actual content quality lately?

👋🏽 Hello. I’m really excited that in one week with just posting one video a day I have reached about 6 million views across Instagram and TikTok

I’m wondering

1. If you have any advice on how to start structuring now to be appealing to brands and ready for brand deals. (Already had a gifted product offer from a company I know in exchange for content . It was cool to get that confirmation but turned it down because i don’t want to get stuck in gifted)
2. What pricing can I expect? My follower account is low because this is so new.

I am also a UGC creator so I was wondering if you had any idea on pricing for if I did a UGC deal. I imagine I can charge more than I would regularly for UGC.

3. Any other way you think would be a good fit for me to monetize or if I should be leading people to recipe pages etc.

My page is a niche within food.

Thanks!