Looking for feedback on product packaging design
Hello,
I am working on a product packaging label for a product I've designed/built. This is a new brand without a complete brand identity, though there is a logo. I do have a design background, but it's been a while since I've worked this intensely on branding/identity. The product is a cat toy made of cardboard that hangs in the air and dispenses treats. It will be packaged flat to be assembled by the customer. I'm using a large envelope made of Kraft paper as the container. I am including a photo of the product, though I think I am going to stick with the illustration for the packaging. But all ideas are welcome!
I have been working on this for a while, and have had several different concepts. None has really screamed "This is the one!" At this point I have lost all objectivity and can't really judge or make decisions about it. Another set of eyes would be welcome. I need help figuring out which direction to go in, or if I should try something new. All comments are helpful from the colors to the layout to the fonts to... anything about it. Colors are totally not decided, so they are all kind of different, and not necessarily coherent. I am very open to honest critique and suggestions. I'm not looking to be told it's good, I'm looking for substance. Here are the few ideas I have worked out.
Thank you so much in advance for taking the time!
