Which gin competitions are actually worth entering?
Are there any contests/competitions that are worth it for a new, premium gin to enter?
We recently launched HENWILL Gin, a premium California London Dry made with wild, hand-foraged California juniper.
Looking at entering competitions, but there are so many that it's hard to know which ones actually matter. I'd love to hear which awards you've found valuable (or not) for building credibility and growing a brand.