How much of your lead gen is contingent on your personal network?
Our sales director has been very open about metrics recently, and that the only way our numbers are going to get hit is if we start utilizing LinkedIN and going after CEO's to sell larger package deals in comparison to just single units while cold calling.
I was interested in your opinions in this group, especially those who have more tenure than I do. Has this been the case for your sales experience? What percent of your success would you say came from company leads vs your own outreach to people through social media or your circle?