u/maksymvoloshchuk

Image 1 — “scroll to continue” — a conceptual letterpress card project
Image 2 — “scroll to continue” — a conceptual letterpress card project

“scroll to continue” — a conceptual letterpress card project

I just launched my first Kickstarter project — a conceptual letterpress card series exploring social media, physical permanence and interface language through traditional printmaking.

Printed by hand in Edinburgh using vintage letterpress equipment.

Would genuinely love to hear what people think about the concept and presentation.

u/maksymvoloshchuk — 2 days ago

Conceptual letterpress card series exploring social media through physical print

I’ve been working on a small conceptual letterpress project called “scroll to continue”.

The main phrase on the cards is:

“social media is free because we are a product”

The idea started from thinking about how interface language and endless scrolling became such a normal part of everyday life that we barely notice it anymore.

So I wanted to take that kind of digital language and turn it into a physical object instead — something slow, tactile and permanent.

The cards are printed by hand using traditional letterpress equipment in a small independent print studio in Edinburgh. Each piece is slightly different because of pressure, ink and paper variation.

I also liked the contradiction of putting “scroll to continue” onto an object that obviously cannot scroll.

Still figuring out the project while printing and testing different versions, but I wanted to share it here because I thought people in this subreddit might appreciate the physical/process side of it.

u/maksymvoloshchuk — 2 days ago