I need some marketing advices.
Hi everyone,
I'm currently preparing to launch an online business selling custom phone cases through Shopify and Printify.
Since it's a print-on-demand business, I won't have physical inventory on hand, which makes marketing a bit more challenging. I can't create the same type of content that businesses with stock can, and I'm trying to figure out the best way to attract customers and generate consistent sales.
I'm not looking for a "get rich quick" scheme, and I don't expect to become successful overnight. I'm willing to put in the work and be patient, but I'd really appreciate some honest advice from people who have experience with e-commerce, print-on-demand, or online businesses in general.
If you were starting from scratch today, what marketing strategies would you focus on? What mistakes should I avoid? And what do you think is the most realistic path to getting those first sales?
Thank you very much in advance for any advice.