Has a brand ever kept running your content after the usage window ended?
I've been digging into whitelisting/usage-rights deals and it looks like nobody on the creator side actually checks whether brands stop running ads when the paid window expires. Brands have whole tools to track this internally while [UGC]creators have a spreadsheet at best.
I'm genuinely curious about:
- How do you track when each deal's usage window ends?
- Have you ever caught a brand running your stuff past expiry? How'd you find out?
- Did you do anything about it, or was it not worth the hassle?
I'll manually check the Meta Ad Library for the first few people who reply with a brand name + expiry date and tell you if anything's still live. Free, no catch.
I want to see how common this is.