Lucked into a digital marketing job but have no idea what I'm doing. Please help
Hi y'all,
I (25F) recently made a career transfer and lucked into an extremely cushy digital marketing job. Yes, I was honest in all the interviews. I work for a mid-size niche lifestyle brand, and it's a startup. It's a competitive role and there aren't a lot of career options in this specific niche. I got the job because I am very knowledgeable about one of their niche beauty product offerings and had success on other projects, but I am very new to this.
I am constantly having imposter syndrome and am terrified everyone's gonna find out I'm a fraud, and I'll lose my job. I'm managing most of the digital presence completely by myself and have gotten traffic up significantly in the first few months, but we had a decent dip recently, which has kind of fueled my fears. I think the job market being terrible doesn't help. The college I went to was absolute poo (excuse my language), is not well known, and I learned absolutely nothing from my degree (professors not up to date with digital marketing, teaching myself everything) so I feel like a fish out of water.
My boss is awesome and she's super chill but I'm just so worried I'm gonna fail and end up where I started. Please please please give me help, any advice you have, especially for blog posts, wordpress SEO, semrush/ahrefs, and instagram.
Also, how do I ask for more support since I'm doing everything myself and I think we're growing beyond the scale where that's manageable? It's a small company
Thanks in advance for any help you can give.