whats the best cold email templates youve ever used? need inspiration
My SDRs have been struggling with cold email copy lately and I'm realizing my templates are getting stale. Used to get 15-20% reply rates, now lucky if i hit 8%.
my best performer was super simple, subject lines just said "quick question about [company]" and the body was 3 lines max. basically just asked if they were the right person to talk to about X problem. worked great for about 6 months until everyone started using some version of it.
now testing more personalized angles but the research takes forever. been using RocketReach for contact data but honestly the bounce rates have been creeping up. looking at Prospeo as a replacement since a couple people in my slack group mentioned it. anyone here use personalization at scale successfully without spending 20 min per prospect?
my manager is breathing down my neck about pipeline numbers so i really need to figure this out soon lol
would love to see cold email examples that are working for others. especially interested in b2b saas or agency outreach if anyone's willing to share. promise i won't copy word for word