
I heavily reworked my Steam game, but I have almost no wishlist momentum. What should I do first?
https://reddit.com/link/1um386v/video/rkrt2k2mpxah1/player
Hi everyone,
I’m a solo developer from Korea. My Steam game was released about a year and a half ago, but I didn’t build much wishlist momentum and missed bigger opportunities like Steam festivals.
Since then, I’ve heavily reworked the game: core systems, UI, graphics, balance, and overall flow. I feel much more confident about the gameplay now, but the store page still has a weak first impression.
The game is a gear-combination defense game where players collect random equipment, combine pieces into stronger builds, and survive enemy waves.
From a marketing perspective, what would you do first?
Find playtesters first and confirm whether the gameplay is actually strong.
Rework the capsule art, trailer, and overall Steam page because the current presentation may look too AI-generated or visually inconsistent.
Start promoting more aggressively because the updated version may already be good enough.
Accept that the game may not be appealing enough and move on.
I’m also unsure about the animated trailer currently on the Steam page. Would you remove a weak/mismatched trailer completely, or keep it until a better one is ready?
Steam page: