r/TheFounders

What are you building in 5 words? Let’s self promote

What are you building this week? If you’re in stealth, pitch only your background and story as a founder.

I’m a VC investor from Forum Ventures, a B2B accelerator and preseed fund managed by former founders.

At the early stage, VCs care most about you as a founder rather than the business concept.

Tell me about your background as a founder as well.

Feel free to also use this thread to get your own project out there.

reddit.com
u/kcfounders — 1 day ago
▲ 51 r/TheFounders+3 crossposts

I recently shared this on another subreddit and it got 500 upvotes, so I thought I’d share it here too hoping it helps more people.

Every time I launch a new product, I go through the same annoying routine: Googling “SaaS directories,” digging up 5-year-old blog posts, and piecing together a messy spreadsheet of where to submit. It’s frustrating and time-consuming. Finding a good, up-to-date list is a pain, so I finally sat down and built one myself: sites like Product Hunt, capterra, SaasHub, and more ended up with 100 legit directories.

For those who don’t know, launch directories are websites where new products and solutions get listed and showcased to an audience actively looking for new tools and solutions. Most of these directories are browsed by technical folks, founders, developers, and marketing people. So not every directory is going to be the perfect fit for every product or extension but it’s definitely worth experimenting to see where your audience hangs out.

I also added a way to sort them by DR (Domain Rating), which is basically a metric from tools like Ahrefs estimating how strong a website’s backlink profile is. Higher DR usually means the site has more authority, which could mean more SEO value or organic traffic.

I turned it into a simple site: launchdirectories.com
No fluff, no paywall, no signups just the list I wish I had every time I launch something.

Thought it might help others here too.

u/Ok_Cartoonist2006 — 1 day ago
▲ 54 r/TheFounders+4 crossposts

Built 4 SaaS Apps to $100K MRR: Here's Exact Playbook

Tibo (the founder behind tools like Revid.aiOutrank.so, SuperX, Post Syncer, and Feather) broke down exactly how he repeatedly takes micro‑SaaS products to $100K+ MRR.

Here’s a structured breakdown of how he does it, framed as a repeatable playbook rather than just a success story.

Who is Tibo and what did he build? 

  • Founder profile: Indie builder from France who has launched dozens of products over the last few years.
  • Current portfolio:
    • Revid.ai – AI video creation SaaS, ~$400K MRR and still growing.
    • Outrank – AI + SEO SaaS, recently crossed $200K MRR.
    • SuperX – Audience growth tool for X (Twitter), >$10K MRR.
    • Post Syncer – Cross‑posting social scheduler, currently early stage but profitable.
    • Feather – Notion → blog publishing tool, acquired for $250K and grown to ~$10K MRR.
  • Portfolio outcome: Combined portfolio at ~$700K MRR, growing ~20% month‑over‑month with ~50K paying customers.

How he actually builds winning SaaS products (step‑by‑step) 

1. Build the MVP in days or weeks, not months 

  • Take shortcuts: No‑code (e.g., Bubble), boilerplates (Best one in town - AnotherWrapper), skipping non‑critical engineering polish.
  • Reasoning: He assumes a ~90% failure rate for new ideas; the only way to win is to run many attempts quickly.
  • Goal: Ship a new project fast enough that failure only cost weeks, not years.

2. Talk only to relevant users, not friends or family 

  • Find 5–10 “perfect fit” users for the initial version.
  • Acquisition channels: X (Twitter), subreddits, email, small DMs.
  • Key idea: Feedback from non‑target users is noise; it doesn’t help with product‑market fit.
  • Find Validated Painkiller Ideas - Sonar

3. Build real relationships with early users 

  • Deep discovery, not shallow surveys: Understand their workflow, daily life, and the real pain behind their request.
  • Outcome: This context guides which problems to solve and which features to completely ignore.

4. Talk to users every single day 

  • Objective: Understand why they do or don’t come back to the product.
  • Tactic:
    • Until a product hits $10K MRR, the support link points directly to his Twitter DMs.
    • He replies quickly, fixes issues in minutes or hours, and turns users into evangelists.
  • Effect: Faster iteration, higher retention, and extremely “human” support for early customers.

5. Understand the user’s ultimate goal 

  • Think beyond the feature: He focuses on what users ultimately want (e.g., more traffic, revenue, audience), not just the immediate function of the tool.
  • Why it matters: When the product directly moves the ultimate metric that matters to the user, perceived value (and willingness to pay) increases 10–100x.

6. Build features that solve their problems, not the founder’s 

  • He is a heavy user of his own tools, but still prioritizes real users’ pains over his own preferences.
  • Execution style:
    • Fix small UX issues immediately.
    • Ship requested features in 1–2 hours when possible.
  • Result: Users feel “heard” and start advocating for the product publicly.

7. Iterate in public and stay close to your users 

  • Use social media as a feedback + relationship loop:
    • Share progress, ship logs, and updates.
    • Watch what users ask for in replies and DMs.
  • Benefit: Continuous demand‑driven roadmap, instead of guessing in isolation.

8. Don’t scale acquisition until people can’t live without it 

  • Focus on retention first:
    • If new users churn instantly, acquisition is a leaky bucket.
    • Complaints are treated as a strong signal of commitment (only invested users bother to complain).
  • Checkpoint: Only when users are “stuck” to the product does he start pushing growth hard.

How he approaches distribution and scaling 

9. Go broad on acquisition channels (then measure) 

  • Early growth tactics:
    • Product Hunt launches.
    • Building in public on X.
    • General social promotion.
  • Goal: Find which channels actually move the needle for that specific product.
  • Typical pattern: These free/organic efforts are often enough to reach the first $1–10K MRR.

10. Turn the company into a media engine 

  • Content is non‑optional:
    • Social content, SEO content, email, or cold outreach – pick one strength and lean in.
    • Publish case studies, testimonials, and practical content around the problem space.
  • Reason: A repeatable content pipeline keeps fueling all other acquisition channels.

11. Double down on scalable channels: SEO, ads, affiliates 

  • He focuses on three main scalable levers:
    • SEO (long‑term, compounding).
    • Paid ads (scalable budget if unit economics work).
    • Affiliate programs (partners drive customers in exchange for revenue share).
  • Example: Outrank went from $0 → $20K MRR by building in public, then $20K → $200K MRR after adding SEO, ads, and an optimized affiliate program.

12. Ruthlessly scale what works and kill what doesn’t 

  • For each product, only 1–2 growth channels truly matter.
  • Once those are identified:
    • Scale them hard (more content, more ad spend, more campaigns).
    • Drop or minimize everything else that doesn’t show clear ROI.
  • Mindset: Growth is about deep focus on a few effective channels, not doing everything.

Why he runs a portfolio instead of just one SaaS 

  • Risk management: Multiple products = resilience against platform and AI shocks.
  • Real example: When Elon changed X’s policies, it almost killed Tweet Hunter at ~$200K MRR.
  • Today: If one product gets disrupted by a new AI feature or platform change, the rest of the portfolio keeps the company and his family financially safe.

Main takeaway for builders 

Tibo’s core message is simple: the “secret” isn’t a niche hack or a magic tech stack. It’s:

  • Building fast and expecting many projects to fail.
  • Talking to users daily and letting their real pains drive the roadmap.
  • Delaying “growth hacking” until retention and stickiness are obvious.
  • Then going very deep on 1–2 acquisition channels that clearly work.

For anyone building SaaS or micro‑SaaS right now, his process is a concrete, repeatable how‑to rather than just a motivational story.

▲ 117 r/TheFounders+14 crossposts

Follow This Free System Exactly to Generate More Customers Online

The ones worth your time:

SEO
If someone Googles "best [your service] near me" and you don't show up, you're invisible. This is the one channel that keeps paying you back for years. Slow to start, but the best long term investment by far.

YouTube
Make one good tutorial or explainer video and it works for you while you sleep. People watch, trust you, and buy. A video from 3 years ago can still bring in leads today.

LinkedIn
Only if you sell to other businesses. This is where the managers, founders, and decision makers actually hang out. Think of it as a networking event that runs 24/7.

Facebook
Still works great for local businesses and older demographics (35+). The ads targeting is excellent if you know your customer.

Situational picks:

Quora
Answer questions in your niche, Google indexes those answers, people find you for free. Underrated for experts and consultants.

Reddit
Don't hard sell here, people will roast you. BUT it's a goldmine for market research. Read what your customers complain about and use their exact words in your ads.

Instagram
Only worth it if your product is visual (food, fashion, fitness). Reels are king right now.

Pinterest
Surprisingly strong for lifestyle niches (home decor, recipes, travel, fashion). Content lives forever here.

Twitter/X
Hard to turn followers into customers directly. Better for building a personal brand or networking with other founders.

Medium
Write articles, Google picks them up. Easy way to build authority without running your own blog.

Skip unless you have a very specific reason:

Tumblr
Only useful if you sell to fan communities or artists. Low ROI for almost every other business.

TL;DR
Don't try to be everywhere. Pick 2 to 3 based on where your customers actually are:

B2B → LinkedIn + SEO
Local business → Facebook + SEO
Visual product → Instagram + Pinterest
Want free traffic forever → SEO + YouTube
Want to be seen as an expert → YouTube + Quora + Medium

Happy to answer questions if anyone's trying to figure out which platforms make sense for their specific business.

u/Inevitable_Teach187 — 1 day ago
▲ 69 r/TheFounders+5 crossposts

Building in public means sharing the real stuff so here it is.

For the first several months of my SaaS organic SEO felt like a tax I was paying on my time without getting much back. Content was going out, traffic was trickling in, revenue from organic was negligible. I kept hearing that SEO was a long game and I kept telling myself that patience was the issue.

Patience wasn't the issue. The system was broken in three specific places and I just hadn't found them yet.

The first broken place was content format. I was writing for Google in the way guides from five years ago told you to. Long posts, keyword frequency, structure designed for crawlers. That content ranked for things occasionally and converted rarely because it wasn't actually a great reading experience. Nobody stays on a page that feels like it was written by someone following a checklist. The format I switched to through this SEO tool was simpler and better. One question per article, direct answer first, plain clear language throughout. Readers stay because they get value immediately. And this format is exactly what AI tools like ChatGPT and Perplexity look for when generating answers. My content started getting cited in AI responses for relevant queries and that traffic converts better than almost anything else because the person already has context before they land on the page.

The second broken place was indexing. I was naive about this for longer than I want to admit. Publishing content does not mean Google has seen it. For a site without massive authority Google crawls when it wants to and that can mean weeks between visits. This indexing tool automated the process of telling Google and Bing about every new page the moment it went live. Submissions go directly to Google's Indexing API and Bing's IndexNow automatically. The backlog of unindexed content cleared, new content started ranking fast, and the compound effect of that over a few months of consistent publishing was significant.

The third broken place was measurement. I was tracking traffic and making content decisions based on what got visits. That is a reasonable starting point but it is not the right metric to optimize for long term. This analytics tool connected my content performance directly to my Stripe data so I could see which pages were driving paid conversions not just sessions. That visibility changed everything. The content that looked good in analytics and the content that actually made money were different sets of pages and I had been investing effort in the wrong one.

Three broken places, all fixed. Organic is now the channel I'm most confident in.

u/Okaoka_12 — 2 days ago
▲ 5 r/TheFounders+3 crossposts

I've been using Claude Code to fix SEO issues on a side project. The workflow was: run Google PageSpeed, copy the wall of text output, paste it into Claude, ask it to fix things.

It works but it's annoying. PageSpeed's UI isn't built for this. No export, no markdown download, lots of noise you don't need.

So I built a small wrapper: https://page-speed-claude.vercel.app/

You paste your URL, it hits the PageSpeed Insights API and returns a clean markdown file with scores, failing audits, the offending nodes, and suggested fixes. You drop that file into Claude and it has everything it needs to fix the issues directly in your codebase. No copy-pasting, no reformatting.

Took a few minutes to build, saves friction every time I ship something new. (good for small websites)

Is this a workflow you run regularly, or do you mostly ignore PageSpeed until something breaks?

u/bkocdur — 1 day ago

Show document chaos is becoming more annoying than I expected

Not gonna lie, I didn’t think this would be such a consistent headache as a founder.

But the more things move, the more messy our documents get.

Invoices, contracts, random PDFs, investor stuff, personal files… everything just ends up scattered across Drive, notes, downloads, even WhatsApp sometimes.

We started simple with just using Drive, but now it’s kind of everywhere and honestly it slows things down more than I expected.

The worst part is not even storage, it’s just finding things quickly when you actually need them.

I’ve been working on something called CiFile recently, and it actually came out of this exact frustration. It made me realize how common this problem is once you start talking to other people about it.

Feels like this is one of those small things that quietly gets worse as you scale but nobody really talks about it much.

Curious how other founders deal with this.

Do you guys have a system that actually stays clean as things grow, or is it just controlled chaos for everyone?

reddit.com
u/spx__007 — 1 day ago

Financial Success and Anxiety

I've been on Lexapro 10mg for anxiety for about three years. I graduated college in 2024 and am now moving from portfolio operations into a role at a PE fund in Europe. I’d like to eventually have my own business again.

I'm considering whether to eventually come off Lexapro. It has had both pros and cons for me, and I'm trying to think seriously about whether it still makes sense long-term.
Of course, l'd only make any changes with medical guidance.

One concern I keep coming back to is whether being on an SSRI could affect my ambition, drive, risk tolerance, or career trajectory. To be very direct: I want to become extremely successful financially, and I worry that Lexapro could make me less likely to reach that level of success.

I'm not saying that's true - I'm trying to understand whether this fear is rational or not.

I'd be curious to hear from others who have navigated their careers while on SSRIs, especially those who may be 10+ years into their careers:

Have you found that being on an SSRI affected your career performance, motivation, or long-term success in any meaningful way?

Am I wrong to think that being on medication like this could limit how successful I can be?

reddit.com
u/ExtremeAd9111 — 1 day ago
▲ 35 r/TheFounders+23 crossposts

I developed Weather World because I wanted a simpler, more helpful way to stay ahead of the forecast. I truly believe that a weather app should be a tool that makes your life easier, not a source of distraction with ads and confusing menus.

How it helps you: The core of the app is all about visual clarity. I’ve focused on creating intuitive graphs that let you see temperature shifts and precipitation trends at a single glance. Instead of reading through long lists of numbers, you can visualize exactly how your day will unfold. It’s minimalist, lightweight, and built for speed—perfect for anyone who values a clean Android experience.

I’d love your support! Please give it a try and see if it helps your daily routine. If you find it useful, please recommend it to your friends! As a solo developer, your support and word-of-mouth are what help me improve and grow.

In compliance with the community rules, I’ve shared the link via IndieAppCircle. Check it out there and let me know what you think!

Find it here: https://play.google.com/store/apps/details?id=com.danie.pocasisveta

u/Tough_Deer_3756 — 3 days ago

The part of building nobody really talks about

One thing I’ve realized recently is that building something isn’t usually the hardest part. The harder part is continuing to believe in it when results are slow, and nobody really sees the work you’re putting in yet.

A lot of founder content online makes it look like progress happens fast, but most days honestly just feel like small improvements, uncertainty, and trying not to overthink everything.

I’m curious if other founders here went through the same phase early on, or if confidence eventually becomes easier with time.

reddit.com
u/BoringShake6404 — 3 days ago

Built a feedback platform for founders. 208 users in, now testing something new and want honest opinions.

Two weeks ago I dropped a comment in a thread about getting early feedback on SaaS products. 208 founders so far and 60% who listed their apps on CanaryLaunch, a platform where founders review each other's apps and leave structured, specific feedback before public launch. More than 50% got reviews in first 36 hours!

Feedback is still the core. That has not changed.

But I kept noticing the same problem. A founder would get great feedback, fix the issues, and then ask: okay, now what? How do I actually get users?

So I built a Discovery module as an experiment alongside the feedback layer.

Here is the idea. We took the all the published apps on the platform and manually curated them into 20 real-world workflows. Things like "Launch a SaaS Product", "Master Personal Finance", "Scale B2B Sales". Each workflow is a sequence of steps a real user goes through to solve a specific problem, and each step is filled by an app that belongs there. Not paid placement. Not an algorithm. Hand-picked.

The goal is that a visitor does not browse a random list. They land on the workflow that matches the problem they are trying to solve right now, and they discover the right tools in the right order. Founders get feedback AND a place where users find them in context.

Both things in one platform. That is the bet.

We are still testing it. It might be wrong. While we are happy with the response our initial phase - Discovery is a completely different problem from feedback and I am not sure we can do both well. We plan to curate and add new workflows weekly!

So I am genuinely asking: if you had a SaaS and you listed it here, would a curated workflow placement actually matter to you? Or is the feedback alone the reason you would show up?

Browse the workflows here: https://canarylaunch.com/apps

Honest takes only. This community is good at those.

reddit.com
u/One_Attorney_8250 — 2 days ago

blackrock, vanguard, and state street control $25 trillion. you can't even put $50 into a startup you believe in. i built something to change that.

blackrock, vanguard, and state street control $25 trillion. you can't even put $50 into a startup you believe in. i built something to change that.

three firms are the largest shareholders in nearly every public company you can name. apple, google, amazon, jpmorgan. same three names on every SEC 13F filing. this is public data. the system concentrates access at the top and locks everyone else out of early-stage opportunity.

meanwhile an indie founder with a working product and validated demand needs $20K to get to the next stage. their options? give away 20-40% equity to a VC. cold email angels who never reply. take a bank loan with no collateral. or bootstrap and pray.

and someone scrolling social media sees that founder's product, thinks "i'd put $50 behind this" — but can't. because the system says you need to be an accredited investor to back early-stage startups. the same system that lets institutions quietly own everything tells regular people "you're not qualified."

i built juststrtup.com to create a parallel path.

for founders:

free onboarding — list your startup, get visible to our community of backers, start raising. costs nothing. get free version of jeff the AI co-founder.

premium ($20/mo) — unlocks jeff pro, an AI co-founder that handles financial planning, revenue modeling, campaign strategy, go-to-market execution, business model validation, competitive analysis, and backer outreach strategy. basically the business brain you'd need a co-founder or consultant for. you keep 100% equity. special feature on website along with featuring your personal journey.

for backers:

the star backer system. you back a startup you believe in. you earn a permanent star badge. that badge gives you lifetime perks — early access, discounts, founding member benefits, exclusive products. forever. nobody can dilute it, nobody can take it away.

imagine 1976. you walk into a garage in cupertino, see two guys building something weird, and believe in it. you give them $500. not for equity — for a badge that gives you lifetime access to everything apple ever makes. the imac, the ipod, the iphone, the macbook — first in line, cheaper than everyone, forever. because you believed first.

that's what star backing is. except it's for the startups building right now.

110+ startups across asia and africa already on the platform. completely bootstrapped from india. zero VC money behind us.

juststrtup.com — founders onboard free, premium is $20/mo. backers explore startups and start backing.

is institutional gatekeeping of early-stage investing a real problem? and would you actually back a startup for lifetime perks instead of equity? curious what people think.

reddit.com
u/ColdResponsibility77 — 3 days ago
▲ 20 r/TheFounders+12 crossposts

PreSeedVCList.com

PreSeedVCList covers 390 venture capital firms actively writing pre-seed checks, with data on firm websites, investment stages, sectors, office locations, and portfolio links, structured from recent funding activity and updated monthly at https://preseedvclist.com.

u/project_startups — 4 days ago

Please share your SaaS business trajectory? 🙏🏼

I’m feeling a little lost.

Have a product users are joining every day. Currently averaging on one new free user per day since our public launch in April. Prior to that, was building for a year and we continue to build each day.

My question is geared towards solo founders building SaaS products since 2023-to date.

As a tech founder - I’d like to understand your exact path to paying customers if you had no funding?

We have no funding and have been bootstrapping everything by using personal savings, which has obviously slowed our growth.

I’d like to know
1: The year you started building
2: when it went live
3: when did you get first free customers
4: first paid customer
5: when did you see hockey stick upwards growth (pre or post funding)

This is a lot to ask of you, but it will be greatly appreciated us new founders buried in early stage startups and need a bit of clarity around what to expect ahead.

Thank you in advance to anyone that takes the time to respond.

Friendly founder.

reddit.com
u/Traditional-Stay3091 — 4 days ago

I analyzed 29 sessions on my landing page. 20 people read every single word and still didn't sign up. Here's the psychology behind why.

I built a tool, drove traffic, watched session recordings for hours.

People were engaged. Long sessions. Scrolling to the bottom. Reading everything.

Zero conversions.

I thought I knew why. Wrong CTA copy maybe. Price too high. No trust.

I was wrong about all of it.

So I ran my own landing page through WhyGoAI, a tool I built that reads visitor psychology from session recordings.

Here is what actually came back.

20 out of 29 visitors hit the same invisible wall. They weren't leaving because of price. They weren't scared to sign up. They were confused about HOW the product worked. They needed proof before they would click anything.

WhyGoAI flagged it as confusion psychology. Visitors who are interested but not yet convinced. They scroll everything, visit Privacy Policy, read Terms. Searching for any signal that this thing is real.

The fix had nothing to do with what I assumed. It was about showing proof of the AI output directly in the hero instead of describing it. Concrete beats abstract every time.

Conversion rate went from near zero to 10% after fixing it.

Session recordings show you what people did. WhyGoAI told me why. That gap is where most landing pages die.

whygoai.pro

reddit.com
u/latifaouali — 3 days ago

Building fast is easy now. Building right isn’t.

The more businesses I talk to, the more I realize something interesting:

Most founders don’t actually fail because of lack of ideas.

They fail because they either:

  1. Build too much too early or
  2. Never launch because they keep overthinking.

Recently, we spoke with someone who built an entire tool using AI and no-code platforms. On the surface, it looked impressive. But once real users started using it, everything changed — workflows broke, edge cases appeared, and scaling became messy very quickly.

At the same time, I’ve also seen founders spend months planning “perfect” products that never even get launched.

I think the sweet spot today is:
Build fast enough to learn.
But structured enough to survive real users.

AI, no-code, automation, all of these are incredible accelerators. But they still don’t replace understanding users, solving real problems, and building reliable systems.

Curious to hear other founders’ experiences here:

What has been harder for you —
building the product, or understanding what people actually want?

reddit.com
u/Roshnikb — 4 days ago
▲ 20 r/TheFounders+6 crossposts

I built an AI that shows you every possible path to your goal before you commit to anything. Tell me what you think?

Most people don't fail because they lack effort — they fail because they can't see the full journey before committing. They Google, get 47 conflicting answers, and either give up or start the wrong thing.

Built PathFinder to fix this. Type your goal, it generates 3 structured routes with real costs, timelines, risks and every step — before you take one.

26 pre-orders in 2 weeks, zero marketing. Only 4 founding member spots left — first month free.

https://pathfinderofficial.vercel.app/

u/DueEggplant5520 — 5 days ago
▲ 4 r/TheFounders+1 crossposts

Has anyone here actually created a successful marketplace tech platform?

I’m curious how founders here approached growing two-sided marketplace/platform businesses in the early stages?

Would genuinely love advice from founders who’ve scaled marketplace-style businesses from scratch - especially around what actually moved the needle early on.

reddit.com
u/smallgooddeeds — 5 days ago

Hi, I am a serial tech entrepreneur

Been building startups for years in complete ghost mode.
No public updates. No “building in public”. No sharing failures, numbers, pivots, or breakdowns.

Just shipping quietly.

Built products. Built teams. Built systems. Burned out. Started again. Learned a lot the hard way.

But this time feels different.

I recently started working on something called YouMonkey, an AI-native product creation platform where people can go from raw ideas to actual products, workflows, systems, execution plans, and eventually launch-ready businesses.

And for the first time, I’ve decided to build fully in public.

I want to document the real journey of building internet products in 2026 without the fake “10k MRR in 2 weeks” energy.

reddit.com
u/yogeshnogia — 4 days ago