So I am going to say something that will piss off a lot of skincare lovers...
Indians historically have terrible Vitamin D deficiencies...
In comparison... skin cancer or tanning problems are much rarer and far and few in between.
I genuinely have yet to come across a SOLID Reason to use sunscreen every day
In India
given our skin colors, types, melanin levels, etc.
This is after 5 years of intensive skincare research and speaking as a founder of a gender neutral, India specific skincare brand.
Help me out. Why would I, as a skincare brand founder, need to launch a sunscreen for Indian audiences?