Spam consumption in Okinawa is the third highest in the world, after the United States and the United Kingdom.
Additional note:Apparently, the source for that information comes from a magazine published 21 years ago, so it may not be very reliable. I’m really sorry 🙇
There’s a reason why a single prefecture ranks just behind those countries. When Okinawa was under U.S. military rule, one of the few meat products commonly available through goods diverted from the American military was Spam. Even today, Spam is cheaper in Okinawa than in most other parts of Japan.
By the way, in Okinawa, a brand called Tulip is actually more popular than Spam.