My whole morning routine for picking what to make, start to finish
Posting this because i see a lot of "how do you decide what to make" questions here and my answer changed a lot this year.
I stopped browsing for ideas entirely. instead i watch about 15 channels in my niche, and every morning i look at one screen that tells me which of their uploads are outperforming that channel's own average not raw views, views per day since upload, measured against that channel's median. A 3k-sub channel doing 4x their normal is a far stronger signal than a big channel's regular upload, because at that size nothing but the topic and the hook could have carried it.
That gives me maybe 2-5 videos worth looking at on any given day, out of everything those channels posted.
Then i pick one and pull the transcript, and this is the part that actually matters: i'm not looking for what the video said, i'm looking for what its audience asked for in the comments and never got. That gap is the video i make. same proven demand, not a reupload of someone else's idea.
From there it's a scene-by-scene script where every scene already has its visual direction written into it, so there's no hunting for b-roll afterward and the script is the shot list. narration goes to TTS, visual prompts go to the video tool, and i'm editing within the hour.
The whole thing from "what do i make" to "i have a shootable script" is about 10 minutes now. It used to eat at least a few hours.
Happy to go into any part of this in more detail if it's useful. The outlier maths especially, that took the longest to get right.