
J. Bruce Llewellyn was born in Harlem, New York to immigrant parents from Jamaica. He enlisted in the U.S. Army during World War II and became a first lieutenant within five years. After leaving the military, Llewellyn returned to Harlem to open his own liquor store while
also attending college. He earned a bachelor’s degree from the City University of New York and went on to complete graduate programs at Columbia University, New York University, and New York Law School.
Llewellyn began his career in civil service, holding positions with the New York County District Attorney’s office, the New York City Housing and Redevelopment Board, and the United States Small Business Administration.
In 1969, he mortgaged his home and sold almost all of his assets to purchase Fedco Foods Corporation, a chain of ten supermarkets in the Bronx. He eventually grew the company into the largest minority-owned retail store in the country, with 29 stores, 900 employees, and annual sales of $100 million, before selling it in 1984.
In the 1980s, Llewellyn became chairman of Queen City Broadcasting and Garden State Cablevision, and in the 1990s he attempted to purchase the Minnesota Vikings football team, which would have made him the first African American to own a controlling interest in an NFL team. In the late 1990s, Llewellyn led a group to purchase NYT Cable for $420 million, making it the largest cable TV acquisition by an African American at the time
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