How do you get the first wave of users on a product that needs a crowd to be useful?

I built a two-sided app (a swipe tool for finding cofounders and collaborators, you match with people or projects and build together).

The build was the easy part. The thing that nobody warned me about is the cold-start problem:

  • A productivity app gives no value to user number one instantly
  • A matching app gives almost on value until there's a crowd to match with
  • So every new user opens it, sees it's quiet, and leaves

For anyone who's grown something two-sided, a marketplace, a community, a dating-style app, how did you break out of that first empty phase?

  • Did you seed one side manually?
  • Niche down hard to one city or one type of user?
  • Fake/curate initial supply?

Genuinely trying my best to learn here and not pitch. Happy to share the app if it's useful context, but mostly after the tips.

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u/Long_Guest5385 — 8 days ago
▲ 11 r/startupsavant+6 crossposts

Built an app to find cofounders/collaborators because cold DMs never worked for me

Hi everyone, final year CS student here. (finally)

I spent ages wanting to build things but I either had an idea and no designer, or wanted to join a project and no way to find one that needed me.

I mainly focus on Game Development, but I am really bad at Pixel Art and finding a teammate to help with pixel art while I code the game has been a huge struggle which has slowed down the game's progress by a lot.

And so, I made Buildr. You swipe to find people based on skills and what you're building, match, then chat in the app. Kind of like a dating app but for finding people to build with instead.
You can also swipe on other people's projects so that you can work with them on THEIR project instead. Win win situation :)

It finally got accepted on the App Store and I would love if anyone wants to try it and tell me what's broken or has any suggestions. Buildr: Cofounder & Team Match App

P.S: Thanks to every single one in advance, I appreciate you.

u/Long_Guest5385 — 4 days ago