u/Pleasant_Glass5689

Has anyone here actually had success marketing a B2B SaaS on LinkedIn?

I’m trying to figure out how much of the growth comes from content vs. outreach.

For those who have gotten customers from LinkedIn:

• Were you mainly posting useful/educational content?
• Were you actively reaching out to potential customers?
• Did you use connection requests + DMs?
• Did you comment on other people's posts to get visibility?
• How long did it take before LinkedIn started generating actual leads/customers?

I’m especially interested in hearing from people who started with a small audience rather than people who already had thousands of followers.

Would love to hear what actually worked for you and what turned out to be a waste of time.

Hello! So I've been running two TikTok accounts for a while now, both in the small business niche but with different content formats. Both accounts have done well and get consistent views and engagement.

The problem starts every time I try to create a third account. The first video always gets a decent amount of views. Enough to make me think it's working, but after that every single post sits at 0 views. Not low views, literally zero. I've checked the analytics; the videos don't even show up when I search the exact caption on TikTok.

I've already tried:

• Changing the hook and cover slide on each new post
• Posting at different times
• Using different images and backgrounds so content doesn't look duplicated
• Posting from a browser in incognito mode instead of the app
• Using a fresh email for the new account
• Waiting between posts

My current theory is that TikTok is flagging the new account because I'm managing multiple accounts from the same device and IP address, even though the accounts are in slightly different niches and the content looks different.

Has anyone else run into this? Is this a known TikTok issue with multiple accounts on the same device? And if so, how did you actually fix it? Did you get a separate device, use a VPN, or just wait it out?

Any help would be appreciated; I've been going back and forth on this for a while now.

I've been building something for small businesses and learned something that I didn't expect.

Early on I would show business owners data about their own website. Specific numbers, real problems, stuff that was genuinely hurting them. Most of them would nod along and then do nothing. The information just didn't land the way I expected it to.

Then, almost by accident, I started showing people how they compared to a competitor in their area. Same data, same problems, just framed differently. The reaction was completely different. People who shrugged at their own numbers suddenly got very interested when they could see a local competitor sitting right next to them.

One conversation I remember clearly. A roofing company owner had 4 broken links on his website, sending potential customers to dead pages. Told him directly, and he basically shrugged. Didn't seem like a big deal to him. The second I pulled up a competitor in his area and showed him side by side, he completely changed. Went from uninterested to asking questions for the next 20 minutes.

I think the reason is that standalone numbers don't have meaning on their own. People don't know if their number is good or bad without context. But the second there's a human comparison, especially someone they already think about as competition, it becomes real and urgent.

It's not even really about the data anymore. It's about status. Nobody wants to lose to someone they consider a peer or a rival.

Anyway, I found this genuinely surprising, and it's changed how I approach conversations completely. If you're doing any kind of outreach to small business owners, it might be worth trying. Lead with how they compare to someone local rather than just their own numbers, and see if the reaction is different.

Hello everyone, I recently built a website audit tool for small business websites and started testing it on local service businesses.

It checks for things like:

• mobile speed
• SEO issues
• broken links
• phone usability
• Google visibility problems

One thing I wanted to do differently is make the reports actually useful for business owners. Instead of just giving random scores, the app also explains how to fix certain issues and shows areas that may be affecting rankings or conversions.

It also lets you compare your website against competitors to see where you may be falling behind.

I’ve been testing it on roofing, HVAC, detailing, pressure washing, and other local business websites, and it’s been finding some pretty interesting problems.

Still improving the scoring and reporting system, but I’d genuinely love feedback if anyone wants to test it out:
https://www.siteaudit.site

Hello everyone, I recently built a website audit tool for small business websites and started testing it on local service businesses.

It checks for things like:

• mobile speed
• SEO issues
• broken links
• phone usability
• Google visibility problems

One thing I wanted to do differently is make the reports actually useful for business owners. Instead of just giving random scores, the app also explains how to fix certain issues and shows areas that may be affecting rankings or conversions.

It also lets you compare your website against competitors to see where you may be falling behind.

I’ve been testing it on roofing, HVAC, detailing, pressure washing, and other local business websites, and it’s been finding some pretty interesting problems.

Still improving the scoring and reporting system, but I’d genuinely love feedback if anyone wants to test it out:
https://www.siteaudit.site

Hello everyone, I recently built a website audit tool for small business websites and started testing it on local service businesses.

It checks for things like:

• mobile speed
• SEO issues
• broken links
• phone usability
• Google visibility problems

One thing I wanted to do differently is make the reports actually useful for business owners. Instead of just giving random scores, the app also explains how to fix certain issues and shows areas that may be affecting rankings or conversions.

It also lets you compare your website against competitors to see where you may be falling behind.

I’ve been testing it on roofing, HVAC, detailing, pressure washing, and other local business websites, and it’s been finding some pretty interesting problems.

Still improving the scoring and reporting system, but I’d genuinely love feedback if anyone wants to test it out:
https://www.siteaudit.site

Hello everyone, I recently built a website audit tool for small business websites and started testing it on local service businesses.

It checks for things like:

• mobile speed
• SEO issues
• broken links
• phone usability
• Google visibility problems

One thing I wanted to do differently is make the reports actually useful for business owners. Instead of just giving random scores, the app also explains how to fix certain issues and shows areas that may be affecting rankings or conversions.

It also lets you compare your website against competitors to see where you may be falling behind.

I’ve been testing it on roofing, HVAC, detailing, pressure washing, and other local business websites, and it’s been finding some pretty interesting problems.

Still improving the scoring and reporting system, but I’d genuinely love feedback if anyone wants to test it out:
https://www.siteaudit.site

Hello everyone, I recently built a website audit tool for small business websites and started testing it on local service businesses.

It checks for things like:

• mobile speed
• SEO issues
• broken links
• phone usability
• Google visibility problems

One thing I wanted to do differently is make the reports actually useful for business owners. Instead of just giving random scores, the app also explains how to fix certain issues and shows areas that may be affecting rankings or conversions.

It also lets you compare your website against competitors to see where you may be falling behind.

I’ve been testing it on roofing, HVAC, detailing, pressure washing, and other local business websites, and it’s been finding some pretty interesting problems.

Still improving the scoring and reporting system, but I’d genuinely love feedback if anyone wants to test it out:
https://www.siteaudit.site