u/Qrioos

r/cogsci r/foodscience r/BehavioralEconomics r/socialpsychology

▲ 13 r/foodscience

Howard Moskowitz spent years finding the exact formulation where your brain stops resisting food. He called it the bliss point. Cheetos were engineered to dissolve before your stomach signals fullness — they called it 'the right melt' in internal documents.

youtu.be

u/Qrioos — 2 days ago

▲ 4 r/BehavioralEconomics

Tversky and Kahneman found that a random number permanently changes every estimate you make — even when you know it's random. They called it the anchoring effect (1974)

youtu.be

u/Qrioos — 4 days ago

▲ 10 r/socialpsychology

In 1920, Thorndike found that US Army officers couldn't rate soldiers independently — attractive soldiers scored 80% higher on intelligence, loyalty and leadership. He called it the Halo Error, not bias.

Made a short video explaining the full mechanism https://youtu.be/6OaDERdHcp8

u/Qrioos — 5 days ago

▲ 6 r/BehavioralEconomics+1 crossposts

You Believe Two Opposite Things Right Now

Cognitive dissonance explained through Festinger's 1959 $1/$20 experiment

In 1959, Leon Festinger paid students $1 to lie about a boring task. The $1 group convinced themselves the task was actually interesting. The $20 group knew they lied and didn't care.

$1 wasn't enough justification to lie — so their brains invented one. That's cognitive dissonance in its purest form.

Festinger's conclusion: people don't change their minds when they encounter new information. They change the information to match their minds.

youtu.be

u/Qrioos — 12 days ago