Indian founders applying to YC this batch, read this before you submit.
I've noticed a pattern in Indian YC applications, including my own first draft.
We over-explain the market and under-explain the customer.
YC already knows India is a large market. They don't need another slide about 63 million SMBs. They need to understand exactly who is paying you right now, what problem they have, and what specifically changed that made your solution viable.
Here's the 10-minute check:
Read your company description sentence by sentence. Count specific facts, not market stats, but customer behaviors. "Textile exporters in Surat spend 4 hours a day managing orders over WhatsApp because their ERP can't handle Hindi input" is a customer insight. "India's B2B market is growing rapidly" is not.
Remove "platform," "solution," "scalable," "pan-India," "at scale." These show up in almost every Indian application. They say nothing.
Traction needs rupees and dates, not adjectives. "₹4.2L MRR, grew ₹60K each of the last four months" is traction. "Growing month over month" is not.
Why now get specific. ONDC, UPI rails, a Jio-driven behavior shift, GST digitization pushing SMBs online, if something structural changed and made your model newly viable, name it and when it happened.
Why you, IIT and IIM are table stakes at this point. What did you personally see in your work, your city, your family's business that told you this problem was real? That's the answer they want.
Video basics, exact revenue number, read it cold.
What's the one thing you're changing? before applying to Yc before their Extension date of 25th May...