One short drama made our 5-person team $120k in 30 days

We’re a five-person team based in LA, and one of our short dramas did a little over $120k in gross viewer revenue during its first month on FlexTV.

Before anyone gets too excited, that is definitely not $120k sitting in our bank account lol. I want to introduce this industry to everyone and also find anyone we can connect! And also some tips & experience that I could share.

The first few episodes are free, then viewers either buy coins or subscribe to keep watching. The platform takes its share, and we still have production, localization and advertising costs. The revenue screenshot always looks much nicer than the final profit.

We spent around $45k producing roughly 60 episodes. We shot everything in LA but outsourced some of the editing, subtitles and localization to a team in China. For other language versions, we also hired voice actors in different countries instead of trying to do everything locally.

Honestly, production was the more predictable part.

The first thing we learned was that the story needs to get moving almost immediately. You don’t have five episodes to introduce everyone. Something needs to happen in the first few seconds, and pretty much every episode needs to end right when the viewer wants an answer. Subtle storytelling is great. This is not really the place for it 😂

The part we underestimated was advertising. We spent another $35k testing different clips and hooks on Meta and TikTok during the first month. Most of them went nowhere. A handful of creatives brought in almost all the paying viewers.

And a better drama doesn’t always mean better results. Sometimes the most ridiculous 20-second clip is the one that gets people into the app.

Another mistake is thinking you can ”save” a drama by spending more on ads. Before launching, you really need to decide how much you’re willing to test and when you’re going to stop. If it costs more to acquire a paying viewer than that person actually spends, scaling just helps you lose money faster.

Paying everyone was also more annoying than expected. 

We originally found our first overseas editor through Upwork. Once we had worked together for a while and built some trust, he introduced us to a few other editors, translators and voice teams in his network in China. And they could take the payments after a project ends, so we use photon pay to keep those overseas payments in one place and issue separate virtual cards for some of our ad accounts. Outsourcing turned out to be one of the best decisions we made for controlling the budget, but only after we found people we could actually trust.

I haven’t seen many people here discuss the business side of this industry here, even though the market is growing incredibly fast!!! Our next step is experimenting with AI-generated vertical dramas. Still very early, but I’d be curious to hear from anyone else working in or seriously researching this space! :)

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u/ThatOneBandNerd — 25 days ago

Bone marrow: amazing or overrated?

Tried this at Quetzal. The shrimp were amazing. And the bone marrow is definitely rich, but it was much better with the tortillas. Probably not for everyone if you’re not into that.

u/ThatOneBandNerd — 1 month ago

Nobody tells you that going global also means your money starts going everywhere

When we first started selling internationally, I assumed finding customers would be the hard part.

What I didn’t expect was how annoying the money side would get.

Customers paying from one country, suppliers in another, contractors somewhere else, then different currencies and accounts on top of that. None of it is individually that complicated, but once you’re dealing with all of it at the same time, it gets messy pretty fast.

I’ve been trying to simplify some of that lately instead of using our bank for absolutely everything. I’ve been testing a few different tools and setups, mostly because I wanted fewer separate places to deal with payments and money moving around.

Still too early for me to say I’d move everything away from the bank, though. I’m actually still figuring out which parts make sense to keep with a regular bank and which ones are easier to handle elsewhere.

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u/ThatOneBandNerd — 1 month ago

First Nespresso machine

Just got my first machine and tried the yuzu vanilla and blue bottle bold blend while I was at store. I honestly didn’t expect to like the yuzu one that much, it was actually so good.

Now I need more pod recommendations lol

u/ThatOneBandNerd — 2 months ago

I made $2,000 today and somehow still feel like I lost money

Had one of those days where the numbers in my bank account just didn’t match what I thought I made.

I landed a little over $2k in sales from international customers today, which should’ve been a pretty good day.

Then I actually sat down and looked at what was left.

Between the exchange rate, payment fees, and a couple of other little charges along the way, the amount that actually ended up being mine was quite a bit less than the number I had in my head.

And none of the individual fees were even that crazy. That’s the annoying part.

It was more like death by a thousand cuts. By the time everything had gone through, I was sitting there thinking”Wait, where did the other few hundred dollars go?”

I feel like this is one of those things nobody really talks about when you start selling internationally.

You get excited when you make your first $1k from overseas customers. Then you realize revenue and what you actually take home are two very different numbers.

Maybe I’m just bad at keeping track of this stuff, but I’m curious how other small business owners handle it.

Do you calculate the real cost of every international payment, or do you just accept that some money is going to disappear along the way?

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u/ThatOneBandNerd — 2 months ago
▲ 16 r/Gifts

Picked these up as a little “thinking of you” gift for a friend

Sometimes flowers really are the easiest way to make someone’s day. What do you think of this bouquet as a gift?

u/ThatOneBandNerd — 2 months ago
▲ 3.4k r/Frugal

I’m starting to understand why people spend more on toilets

I’ve always been pretty cheap when it comes to home upgrades. If the cheaper option does the job, I usually go with it.

Then our old toilet started becoming one of those things that was just annoying every day. Weak flush, constant cleaning, and somehow someone always forgot to flush it.

I started looking at nicer toilets and honestly thought most of the extra features were ridiculous at first.

But things like auto flush, a better flush, a night light, and easier cleaning are starting to make a lot more sense when you use the bathroom every single day.

Still not sure I’d call it a “must have,” but I’m beginning to see the difference between paying more for something flashy and paying more for something you actually use constantly.

What’s a home upgrade you thought was unnecessary until you actually had it?

u/ThatOneBandNerd — 2 months ago

I’m officially choosing bathroom furniture based on whether my robot vacuum can get underneath it

I never thought I’d say this, but here we are.

Our bathroom vanity sits directly on the floor, and the space underneath basically becomes a dust and hair graveyard. You can vacuum around it, but actually getting under there is a pain.

We’re replacing it and I’m seriously considering a wall-mounted vanity just so the floor underneath stays accessible.

Is this actually a good idea long term, or am I letting my robot vacuum dictate my bathroom design?

u/ThatOneBandNerd — 2 months ago

People who own smart toilets... are they actually worth the money?

I'm at the point where I need to replace mine anyway, so I'm considering getting one instead of another standard toilet.

I'd love to hear from people who've had one for a while. Which one did you buy, and if you were shopping today, would you make the same choice?

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u/ThatOneBandNerd — 3 months ago

If two kids share one bathroom, giving each of them their own sink has been the biggest cleaning hack for us.

We recently moved because we wanted a little more space, and one thing I didn't expect to make such a huge difference was having a double sink in the kids' bathroom.

Before, everything ended up piled around one sink. Toothbrushes, hair ties, brushes, skincare, random cups... it constantly looked cluttered no matter how often I cleaned it.

Now each of my daughters has her own side, and it's surprisingly easier to keep clean. They know exactly where their own things belong, so there's a lot less arguing over counter space and a lot less stuff migrating across the bathroom.

We also gave each of them their own drawer and cabinet. One keeps extra toilet paper and cleaning wipes underneath, while the other stores all of her hair products. Having designated spaces has made it much easier for them to put things away instead of leaving everything on the countertop.

I still wipe the counters down every few days, but it takes a fraction of the time now because there isn't nearly as much clutter to move around first.

Curious if anyone else has bathroom setup changes that unexpectedly made cleaning easier.

u/ThatOneBandNerd — 3 months ago
▲ 2 r/Home

Anyone else struggle with making this UST projector wall blend into the room?

I've been slowly making our living room feel a little cozier over the past few months. Most of it is finally coming together. The sofa, rug, lamps, and shelves all feel warm and lived in.

The only part that still bugs me is the media wall. Because we're using a UST projector, the projector and cabinet have to stay in a pretty specific position, so I don't have much flexibility with the layout. It works really well for watching movies, but visually that whole wall still feels more like an electronics display than part of the living room.

I've thought about adding artwork, plants, or warmer lighting, but I'm also wondering if keeping that wall simple might actually look better.

For those of you who have a TV or projector setup, how did you make the media wall feel more like part of the room instead of the first thing your eyes go to?

u/ThatOneBandNerd — 4 months ago

We had a cable accident with a UST projector, learn from our mistake

I never really thought much about cable management with our projector setup.

Everything was working fine until something pretty unexpected happened at home. Our kid tripped over one of the cables while running around, and the projector got knocked over. It broke, and there was also a minor injury involved.

It sounds like such a simple thing now, but at the time it honestly felt like a mess that could have been avoided so easily.

I guess I always focused on picture quality, placement, all that stuff, but never really thought about how exposed cables become a real safety issue when you actually live with the setup day to day.

Now I’m kind of rethinking the whole setup. Has anyone here dealt with something similar? How did you end up organizing or hiding cables in a way that actually feels safe in a living room, especially with kids around?

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u/ThatOneBandNerd — 4 months ago

Is there any place can sell used clothes?

I find this on google but some of mine clothes are designer ones, how was the price? Are they fair?

u/ThatOneBandNerd — 4 months ago

Replaced the old toilet that came with the house and I kind of get the smart toilet hype now

We finally replaced the toilet that was here when we bought the house. Pretty sure it was around 20 years old.

I kept putting it off because it still worked. Not great, not pretty, but it worked. And as a homeowner there is always something more urgent to spend money on than a toilet that technically flushes.

We ended up putting in one of those smart toilets because we were already doing some work in the bathroom. I was honestly pretty skeptical and mostly expected it to be a dumb little luxury thing. Annoyingly, I like it.

The bidet part is the main thing. I thought that would feel extra, but it is actually the feature that makes the old toilet feel ancient now. The heated seat is also very easy to get used to, which is dangerous because now every normal toilet feels worse.

The install was the only part that made me question the decision. Needed an outlet nearby, so it was not as simple as just swapping out the old one and calling it a day.

Still too early to say if it was actually a smart purchase or just a nice purchase. For anyone who has had one for a few years, do these hold up okay? Or am I going to hate myself when some random electronic part dies?

u/ThatOneBandNerd — 4 months ago

Swapped my TV for a UST projector because my kids kept giving me anxiety

I used to have a regular TV in the living room, and once you have kids, you start realizing how fragile that giant black rectangle on the wall actually is.

Between toy cars, random balls, and the occasional “I swear I didn’t mean to,” I was always half expecting the TV to get cracked one day. So I switched to a UST projector and screen instead, thinking that would solve the problem.

And honestly, it did help. The screen feels way less stressful than a TV. If something touches it, I’m not immediately seeing dollar signs flash before my eyes.

But then I ran into a new problem. The projector itself was sitting out in the open, and my kids kept bumping into it. Not hard enough to break it, but just enough to mess up the alignment. Anyone with a UST projector knows how annoying that is. You finally get the image lined up perfectly, then one small nudge and suddenly the corner is off again. Absolute pain.

So I ended up switching to a projector console that hides the projector inside the cabinet. The best part is that it has a memory mode, so when I turn it on, the platform moves back to the saved position instead of making me adjust everything again.

Honestly, that part feels like such a small thing until you live with it. Now the projector is out of the way, the kids are less likely to mess with it, and I don’t have to play the alignment game every other night.

For a family living room setup, this has been way less stressful than having both a TV and a projector just sitting there asking to be touched.

u/ThatOneBandNerd — 4 months ago