Youtube ads not getting any impressions
Hi, I am trying to run Youtube Ads campaigns for a legal client. These are lead gen campaigns. I have the videos and everything.
The client is a Real estate lawyer firm in a Latin American country I build two audiences with keywords that people would search, build some videos as ads and put together the campaigns but none of them is getting impressions.
The set up
I open a campaign with conversions objective and the algorithm put me in demand campaign automatically. But I am only interested in youtube so I have blocked different things trying that it don't send me junk traffic.
For example I have youtube shorts, maps, display and all other that is not normal youtube ads blocked. I have all type of mobile apps blocked plus TVs and Tablets.
An issue that I see is that the audiences even if when i build them it was showing 1-5 million in the US for example and other audience was in the hundreds od views in the latam country when i put in the campaign it says 30k and 50k impressions. I try to set a daily budget of $30 to $40 daily and set up the goal as conversions that I have in the account such as form fill, live chat etc. No impressions. Change to clicks no impressions.
This is an account where I run search campaigns in it and has history of conversions. But we don't spend a lot around $2500-$3000 month and we run campaigns in the US and generate leads. We try now to use Youtube but it has been proving to be a challenge to even got impressions.
My thesis is that I probably need a giant audience in terms of impressions or a big budget to see if in this way but this is a high ticket service to check real estate properties before buy so a giant audience probably bring me junk traffic.
One of my audiences with 1-5 million impressions reflect the demographics of age well for example.
Something that I have not try yet is delete these campaigns and launch them on video target CPV only. Probably works but then I will not be able to optimize for conversions. It's that difficult to test campaigns on youtube now with this thing of demand campaigns? What you do in these cases it has been a week with this.