Need advice from anyone who’s done local lead gen
I have a few local lead gen sites with GBPs that still get calls. One of them received about 45 calls in June (49 in July so far which is odd)
I don’t have a client anymore, so I started calling back a sample of the #s to see if they were real people or spam. The results were mixed: few personal VMs, businesses, disconnected #s, auto hang-ups, etc.
I also tried Whitepages, but it marked #s I know (from my personal phone) are spam as low spam risk, so I don’t trust that method.
How do you determine whether your inbound calls are actually legitimate leads? At what point would you decide to keep trying to monetize these versus just shutting them down?
If only a few are legit, I’ll take these down. I’ve wasted so much time being indecisive about this.
I use Avid for tracking #s & noticed I have more calls on the call logs than calls directed to my phone so idk if they suck.. idk!!