r/LifeCoachSnark

Everything in this marketing copy screams Just No to me. I used to lap this up, now I just laugh and delete.
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6 months ago, I stopped accepting new 1:1 coaching clients.

I charged each client at least $100,000, and even turned down my biggest coaching contract ever from a well-known CEO who wanted me to coach them (you’d know the name).

But 2 days ago, God told me to take on 5 new personal clients.

Not for famous CEOs with giant budgets.

But for 5 business owners who are sick of spinning their wheels, and ready to create their high-ticket offer and land their first client in the next 4 weeks.

You + me + four others. Working together every day.

1. You will win

2. You will be promoted to our list of 100,000

3. You will get intro'd to my friends and contacts

4. You will get tons of leads

5. You will land at least 1 client

I will personally make sure of it.

And to make sure you have zero excuses...

Pricing starts at only $1,000/month.

We’ll be moving fast and making no excuses. Quick results. If you're in a fragile head space, this is not for you. But if you're sick and tired of floundering, trying and not winning - this is your confirmation that the time is NOW.

How it will work:

1. Detailed audit of your situation

2. Create your offer & funnel

3. Custom plan for you to hit revenue in < 4 weeks

4. Small group with me and 5 clients

5. We talk and work closely EVERY day

Not only will you get your first client quickly, but also I will personally introduce you to influencers and companies that will promote you to their audience. This gives you instant leads and sales.

We start September 1st.

Are you in?

To apply, reply to this email answering these questions:

1. What should I know about you?

2. Why should I pick you?

3. What crisis do you want to help people with?

- B

PS: I will be personally leading this group. I will challenge and push you. And you will win. Let's go! If you're ready for that energy, this is the way. 🙂

PPS: Offer exclusively for new clients.

I say this with genuine respect for the admin because I actually think the original intention behind this sub is incredibly important.

There SHOULD be somewhere people can compare experiences, question outrageous claims, expose unethical coaching practices, and protect vulnerable people from spending thousands of dollars on promises that aren't real.

That's literally why I came here. I had a bad feeling about a coach I was working with and wanted somewhere I could hear from people who weren't trying to sell me something.

But the longer I've spent here, the more uncomfortable I've become with what this place sometimes turns into.

And the post I just replied to honestly broke my heart a little.

Someone was talking about wanting to start their OWN coaching business and being genuinely afraid that someday they'll end up posted here.

Think about that for a second.

Someone who hasn't even done anything wrong yet is already afraid of being publicly humiliated by a community that supposedly exists to expose people who HAVE done something wrong.

I'm sorry, but that's not accountability.

its a culture of fear.

And when innocent people are afraid to pursue something because they're worried a group of anonymous strangers might someday dissect their appearance, finances, relationship, house, clothes, personality and every awkward screenshot they can find of them, we've crossed a pretty significant line from consumer advocacy into bullying.

Yes, I understand this is a snark page. Snark is funny. I enjoy snark.

But calling someone fat isn't consumer protection.

Making fun of someone's face isn't consumer protection.

Speculating that someone's marriage is miserable isn't consumer protection.

Laughing because somebody's business had a bad month isn't consumer protection.

It's bullying with a morally flattering explanation attached to it.

And ironically, once that becomes normalized, it actually makes this place LESS useful for exposing genuinely unethical coaches because now I don't know which criticism is based on evidence and which criticism exists because everyone has collectively decided they hate somebody.

That's not critical thinking. That's just another echo chamber.

And I'm going to say something else that probably won't be popular:

Some of the comments here genuinely make me wonder whether we're criticizing unethical wealth marketing or whether some people simply resent people who have money.

If someone claims they make $5 million a year and they're lying, PLEASE expose that. Bring screenshots. Bring receipts. That's exactly what I came here for.

But “lol I bet they're broke” isn't evidence.

And neither is obsessively celebrating every indication that someone's business might be struggling.

At some point I start wondering: are we investigating someone's claims, or are we emotionally invested in watching them fail?

Those are VERY different motivations.

And I'm sorry, but I also don't believe that most happy, fulfilled people who are busy building careers, businesses, families and lives they're proud of spend hours zooming into strangers' bodies and laughing at them.

That doesn't mean everyone here is miserable or unsuccessful. Obviously not. I've actually seen some incredibly thoughtful criticism here, which is exactly why this bothers me.

The intelligent posts are buried between comments that sound like middle-school bullying with therapy vocabulary sprinkled over them.

And then people wonder why outsiders don't take snark communities seriously.

The saddest part is that people who genuinely need help are caught in the middle.

Apparently our options are:

Trust the “successful” coach who might be manipulating us and lying about their life...

OR

come somewhere like this and hope the anonymous person telling us they're lying isn't projecting their own anger, jealousy or unresolved shit onto a stranger.

How exactly is someone vulnerable supposed to know who to trust?

Maybe the standard should be incredibly simple:

If there's evidence, post it.

If somebody lied, demonstrate the lie.

If somebody mistreated a client, let the client speak.

If somebody made fraudulent claims, document them.

But someone's stomach, face, spouse, house, clothes, fertility, aging, weight or attractiveness should have absolutely nothing to do with whether they're an ethical coach.

And if saying that makes me “too sensitive” for a snark page, fine.

I'd rather be sensitive than slowly become the kind of person who mistakes cruelty for discernment.

Because if aspiring coaches who haven't even done anything wrong are already scared of us, maybe we should at least entertain the uncomfortable possibility that we're not always the good guys in this story.

I got this email yesterday (below) and I’m genuinely confused because Brooke said several times in the past that she closed down the Life Coach School.

Initially, she refers to the $25,000 program as a training, but then states they will be certified.

So if she closed the Life Coach School, how is she still certifying master coaches?

Here is the email from Brooke/LCS:

“I will be offering Master Coach Training in 2027.

Here are all the details you will need to apply and to participate.

The program will be six weeks of intensive coaching with me personally on Zoom, followed by an in-person two-day retreat.

Master Coach Training is very customized for each coach, there is no set curriculum.

The goal is to create Self Mastery in the areas of thought work, emotional management, behavioral follow-through, and high-level results.

It is rigorous, fun, unexpected, and intense.

Group size will be limited and therefore the application process will be in stages.

Tuition for Master Coach Training is paid for at the end of training.

The tuition is 25k.

At any point before certification, you are able to quit and pay nothing.

At any point before certification, you can be cut and not offered certification.

If you have a lot of questions or need more clarification, Master Coach Training is probably not a good fit for you at this time.

In order to apply, you must have already been certified through a Life Coach School Certification program. (This includes Tools Certification and our Self Study Certification.)

The application deadline is August 31 at 10 pm PT.

Stage One instructions will be emailed on September 1st. Stage One will be two weeks. 

Stage Two will start September 15, 2026, and will be open to coaches who were accepted after Stage One. 

Offers to join Master Coach Training will be extended on September 30th.

Once you have been accepted, you will be given prework to complete by November 1st. A second set of prework will be assigned on January 1st.

Live training will begin on January 25th, 2027.  Class dates and times are TBD.  The live in-person event is to be determined by the class once we begin.

If you would like to join, you must opt in here to receive application information and further instructions.

I’m looking forward to offering Master Coach Training, it has always been my favorite training to teach.

Buckle up.

Brooke Hicks”

UPDATE: After almost a full week of complete silence despite multiple emails and follow-ups, I formally requested a refund. Shortly after that — and after posting about my experience here on Reddit — Yes Supply finally responded and processed my refund, without any explanation for why my membership had suddenly been cancelled.
The timing still feels very concerning to me: I received access, reviewed the program and sent an email asking for clarification because some of the content and bonuses didn’t seem to match what I understood from the sales pages. Shortly afterwards, my membership was cancelled and communication completely stopped. I’m attaching screenshots of the questions I sent so people can judge for themselves.
I obviously can’t prove that my questions caused the cancellation, but after a week of silence, suddenly receiving an immediate response to my refund request without any explanation feels very strange.
The refund has been processed, but personally, I find the way this was handled very questionable and disappointing.

———————

Hi everyone,
I’m wondering if anyone here has experience with Yes Supply and their Master Coach program because I’m currently dealing with a situation that I really don’t understand.
I’m not saying the company is a scam — I’m genuinely trying to figure out what is happening and whether anyone else has experienced something similar.

I recently decided to get back into coaching after a few years away. I was interested in the full Yes Supply certification, but because I’m currently pregnant and unsure whether I can commit to their upcoming live sessions, I decided to start with the Master Coach Self-Study program (around $4,000) and potentially upgrade later.
Before purchasing, communication was excellent. Customer service answered my questions quickly and Reese Evans, the founder, even personally replied to me on a Sunday, which really reassured me.
There was already a first issue with payment: I selected a 12-month payment option expecting around $333/month, but approximately $3,600 was actually submitted for authorization, causing my bank to block my card. Yes Supply was very responsive at that point and helped me find another solution.
The payment eventually went through successfully.
Getting access wasn’t instant either — I had to follow up and Bettina eventually activated my account about 24 hours later.
Once inside the platform, I started reviewing the curriculum and had some questions. I couldn’t find some of the bonuses/resources I thought were included, some lessons were much shorter than expected (one section about creating and selling masterminds was around 7 minutes), and transcripts were available for some lessons but not others.
So, only a couple of hours after getting access, I emailed Bettina asking for clarification.
That’s when communication completely stopped.
No response. I followed up the next day — still nothing.
Then, when I tried logging in again, my access to the program had been cancelled, with a message saying that my membership was cancelled and that I needed to re-register.
I never requested a cancellation. My payment had successfully gone through, and nobody contacted me to explain anything.
It has now been almost a week. I’ve emailed every day through several addresses, replied to my existing Help Desk ticket, contacted them through Instagram and tried their website support.
No one has responded.
Meanwhile, their Instagram is active, new content and stories are being posted, and I’m receiving 2–3 promotional emails from Yes Supply every day.
So I’m receiving emails encouraging me to buy their programs while I can’t access the $4,000 program I’ve already paid for and can’t get anyone to answer me.
What concerns me most is the timing: before purchasing, communication was extremely responsive. After paying and asking questions about the actual content, complete silence — followed by my access disappearing.
There may be a perfectly reasonable explanation, but after almost a week without one, I’m obviously concerned and extremely disappointed.
I’ve now formally requested a full refund within the applicable refund period, and I’m waiting for a response.
Has anyone here purchased the Yes Supply Method / Master Coach program?
Did you have a good experience? Any issues with customer service or refunds? Has anyone had their access suddenly cancelled?
I’m particularly interested in first-hand experiences — positive or negative — because at this point I’m genuinely wondering whether this is simply a serious customer-service issue or whether I should be concerned about something more.

Thanks for any feedback or advice.

I am not a life coach however I’ve been considering a career move (largely due to my health) and much of my education and professional experience sets me up really well to be in the coaching business, including several certifications directly related to coaching. I am quite aware of the social media landscape for this type of business at the moment, and I also know that there’s no way to avoid absolutely all types of negative feedback or criticism or snark if I were to put my business online and use social media to market my business. With that being said, I feel like something that is holding me back from starting is the reputation that bad life coaches and other scammy types of coaches give the industry. So I guess my question is what type of online coach do you see and not immediately roll your eyes at or want to come to this sub and snark about? Does this sub believe that all online coaches are running some sort of scam or grift? Or do you see examples of online coaches that you would deem high-quality? And if so, what qualities do those coaches have? Thank you in advance for your feedback! My goal is to build an ethical and financially viable business that I can be proud of and keep my reputation and self-respect intact.

First Laura Hinton disappears without so much as a goodbye, which is wild as she was such a prominent figurehead in SOSI. Then TL sends a cryptic message about major future changes to her business. I wonder what is going on? Her pivot from French Kiss Life to SOSI turned out fine (if perhaps unnecessary) so I’m staying the course, but I’m just really nosy and curious, haha

Would you ever pay for a Coach Training with Brooke? I heard she is thinking of doing another training for coaches. Considering she left her last group of coaching students with nothing after saying “lifetime access” was part of alumni benefit…. Who would pay for this? is she truthful in her offers? History says likely not.

It started with *I Am Not Your Guru*.

From there the tapes, Personal Power.

It went all to plan for Tony Robbins and his empire.

I want to UPW which is a USD 595 feeder event. Built specifically to sell you more afterward. I was in that system for two years.

If it works, it's thanks to Tony Robbins. If it doesn't work, it's self-sabotage, a term used at UPW about three hundred times. The good news is you can work around the self-sabotage. Just buy the next course.

I ended up spending $15,000. I was happy I spent it, for about three months.

When the questions came, they never landed on "is the system wrong" or "is this maybe not for me." They landed on self-sabotage. This isn't working because of me.

I went so far that I revisited a course I'd already paid for as unpaid crew.

Because I thought I'd done it wrong the first time and wanted to relive the content and get it right.

I gave a friend a ticket. I told him not to buy the upsells. I thought that made me the exception, someone who'd seen through it enough to protect him. I hadn't. I was doing exactly what the system needs long-time members to do: bring in fresh people, hand them a warning.

I wrote a massive deep-dive about my time in this system and exactly what the $15,000 upsell funnel looks like from the inside, complete with my invoice. Let me know in the comments if you want the link to read the full breakdown.

I want to share my experience with Anna Rova and her former coaching program "Claimed" because even though it's been years since I completed it, the emotional fallout of the Claimed coaching model is something I am still struggling with to this day. Before I start, I want to say this was my experience and the conclusions I draw here are my own opinions. They are not the experiences and opinions of all the women who went through Claimed. In fact many women were successful and ended up with great partners! I just wasn't one of them. My intention here is not to drag Anna through the mud because I wasn't successful, rather process my experience through sharing it.

I went into Claimed wanting to open myself up to receiving love. I actually felt worthy of it at the time, but I was too scarred from previous experiences to open to it. I also had a hard time feeling attraction/connection for men in general. What really got me to invest in Anna was her slogan, "you'll start seeing amazing men everywhere" if you join Claimed.

But after pouring thousands of dollars into Claimed, I realized Anna's key to seeing amazing men everywhere was to understand why men behave the way they do, and to accept it. In my interpretation and in layman's terms - boys will be boys!

The instance that sticks out to me the most occurred in the Facebook community. A woman posted about her discomfort surrounding a man from a dating app wanting to hold their first date at her house. As a woman, we all know what that means. I felt uncomfortable reading about her experience, as I've had many experiences like it. Many women in the comments section reacted with the same discomfort. Anna recorded a video of herself almost scolding the women for reacting the way they did. She said something along the lines of, "the women who have been in my program longer are enlightened enough to know men are driven by sex, so they don't judge men for trying to come up with ways to get it." Rova's statement completely bypassed the feminine need for connection, attraction, and most importantly, safety, before sex. Which left me questioning myself and if there was something wrong with me for feeling the discomfort of the original woman. She'd tell us on multiple occasions to have empathy for men and their experience but at times it seemed to me like she had little empathy for women's experiences.

Additionally, her module on men was steeped in dysregulating content for women nearing midlife. A large pillar of this module was about evolutionary psychology. I remember her repeatedly emphasizing how men primarily pursue youth and beauty. A large intention of Claimed was to undo our limiting beliefs, but how effective is it really when you're bringing more limiting beliefs to your clients? That a woman's ability to attract something as basic as love is based off something temporary like youth? I was in my 30's when I joined Claimed and have spent many years since trying to undo this feeling. Regular flow practices have not helped in this sense. I do not blame Anna at all for this belief, she was not the one who implanted it in my subconscious. The idea that a woman's value is in her physical appearance and baby making capability is something that's been forever shoved down our throats. But hearing it come from an authority figure like a coach, one who I trusted with an investment of thousands of dollars, was damaging. I still hear her voice anytime I even think of even using a dating app "men will pursue you if you're fertile and hot!" essentially reducing a woman to what she is and not who she is. And while I'm much more than my physical body and age, what I physically am is a 39 year old woman with the first signs of a double chin. One thing I regret not doing during my time in Claimed was talking to the older women who were there, the women in their 50's and beyond. They seemed to be doing well on the coaching calls, but I wish I knew how they felt about this particular message and what their personal experiences with it were.

Just as damaging, in the same module, she reduced people to numbers and market value. She'd say a man who is a 4 in terms of looks can probably pull a 7, but if you're a woman whose a 7 don't expect to end up with a man who is a 10. These messages are grossly surface level, damaging for both women and men, and in my opinion, something you'd expect to see in incel communities.

In terms of her actual coaching, I found her methods to be a little off putting. During group coaching calls, she'd "crack the whip" and tell clients to get to the point during tangents. Completely understandable because she wanted to get to everyone's questions. However Anna sometimes went on her own tangents about her husband and things that seemed to me to have nothing to do with the client's issue. To me, her coaching methods didn't matter anyway. Once I completed the module on men and came away feeling that I had been sold misogynist ideals packaged as women's empowerment, I lost trust in her entirely. It was at that point I stopped attending her coaching calls. I recall her saying that the way for Claimed to work was if we attended regular coaching, so she'd likely argue that this is why Claimed didn't work for me as it should have.

All in all, my opinion is that Anna grossly overvalued her product. I bought into it thinking it was worth a shot if I could open myself up to love again, and if it didn't work, well what's the worst that could happen. I wish I could go back to my old self and tell her to put the money elsewhere because it's taken me years to unravel. With that said I obviously do not think my time in Claimed was worth the thousands of dollars I paid. While I'm grateful for some of the books she introduced me to and ideas like cycle tracking, I would have been better off having these resources and learning the flow practice elsewhere. The flow practice itself is the greatest tool I took from Claimed and I still use it regularly in addition to my other embodiment practices. However, I could have learned it from Jenna Ward for much less, and without the damaging fluff. These days it appears Anna pivoted to personal styling. And to be honest I'm relieved she did. It's my opinion that Anna might make a better stylist than feminine embodiment coach.