r/SocialMediaManagers

I need to know if others feel the same.

SMM work is not just posting a picture on Instagram. It's planning content, writing captions, designing posts, keeping up with trends, replying to comments and DMs, tracking analytics, dealing with algorithm changes that happen every other week.... and managing clients who expect way too much for way too little money.

And yet clients treat this job like it's some small side task, not real skilled work. They lowball rates all the time and expect unlimited revisions like it's normal.

One thing that really gets me is clients wanting instant viral growth but they won't invest in good content, no proper visuals, no video, no ad budget.. nothing. Then when growth is slow they act like it's your fault.

Is this just how the industry is everywhere or are some of you actually getting paid what you're worth? How do you deal with clients who expect the world for peanuts?

Seriously, managing client accounts lately feels less like actual strategy and more like just clearing notifications. I feel like half of my morning is completely wasted logging in and out of different native apps just to clean out comment spam and make sure a random customer inquiry didn’t get buried in a random inbox. This is worst kind of busywork. I've been looking into switching over to a social tool that manage everything into a single workspace so I can just run automated keyword replies for the basic stuff. How are you guys streamlining this workflow before you completely lose your sense?

Hi everyone,

I was wondering if anyone has noticed a difference in video quality when scheduling a TikTok through TikTok Studio on the web compared to uploading it manually from the app.

Does TikTok compress the video more when it’s scheduled from desktop, or should the quality be the same as a normal manual upload?

I’m trying to keep the best possible quality for my videos, so I’d love to hear your experience.

when youre handling several clients and each one has multiple accounts, often across different languages, it gets hard to keep track of everything in one place. is there a tool that actually handles that well, letting you manage posting and see comments, likes and engagement across all of them without logging in and out constantly. curious what holds up at that kind of scale

I am a 28-year-old female content writer seeking advice on ways to monetize my social media accounts. I have 1,000 followers on LinkedIn and 1,500 followers on Instagram. I like showcasing my content through reels on Instagram, but I am curious about how to effectively monetize my LinkedIn presence as well.

Is it possible to achieve monetary benefits through LinkedIn? If so, what strategies would you recommend for leveraging both platforms? Thank you!

Btw i am a fresh graduate, and been learning Social Media Management for 1 month and a half, no professional experience.

So i got this local client, a restaurant owner, and i offeredf him full time social media management, this includes about 20 contents per month, na graphic designs and simple video edits.

And I will do customer engagement every day(mon-sunday) like responding to comments and dms. I will also visit their restaurant like once a week, but the transpo and lunch is free.

And they offered me 10k, is it okay? but they said na if the sales is growing like in 1-3months they'll increase my salary.
fair lang ba since no experience ako?

I’m looking for a remote social media marketer to help grow an early-stage online platform. This would suit someone looking to build experience, take on a side project, or work with a startup that has room to grow.
If you’re reliable, creative, and know how to grow engagement across social platforms, please comment below or send me a DM with a short introduction, your rates, and any examples of your work.
Remote applicants from anywhere are welcome.

Maybe I’m overthinking this, but how do people actually manage everything?

It feels like every platform has its own purpose now. LinkedIn for networking, GitHub for projects, Reddit for discussions, X for updates, Instagram for friends, blogs for writing… and somehow each one expects you to stay active.

I’m trying to put my work out there and connect with people, but sometimes it feels like I’m spending more time managing accounts than actually building things.

Do most people just focus on a few platforms and let the rest go, or is there some system that makes it manageable?

I’d love to hear how you approach it.

Just been thinking recently, each time i think of a business idea, i get mentally drained thinking about creating a social media account and making content. 2 businesses i have currently struggle with this. Started out strong with a like a dozen posts and then fell off hard.

I have another idea i want to explore and just curious if anyone has succeeded on the digital space, making sales with just Website and no social media account

So I exclusively manage her for some context she a really big creator with millions of followers she's in the fashion scene and generates over 150 million views a month across her socials ( average over 500k views per reel) and over 270k USD in LTK sales per month on average. I am just not able to bring her in any collabs I have tried all the platforms and what not nothing is sticking - she gets tons of inbound but nothing matches her rates and a lot of the inbound is cheap brands trying to get content for free basically - what am I doing wrong I have been using various platforms to try email pitches and while I do get responses they are trying to offer like gifting or extremely low rates like I have to be doing something wrong I know for a fact she is literally tier 1 she has insane engagement and her audience spend tons on her recommendations I mean averaging 270k USD in sales monthly from her links on her ltk is just madness and then on top of that she's averaging over 150 million views across her socials a month on average - please give me tips or pointers because I am genuinely stuck her rates are really reasonable she's actually undercharging by a long shot considering her main audience is US, EU and UK so I know for a fact its me underperforming help me any suggestions help.

Hey yall,

I only have 1 local client and it seems extremely difficult to get clients

I've even offered lower rates/discounts but nothing

What to do?

Advice needed

on tiktok i’ve posted the same vids , the videos didn’t break 400 views, FACEBOOK HOWEVER…80k views on 2 out of 3 vids in 14hrs on a brand new account.

on tiktok i’ll get maybe 10-15 followers a day…1000 in 14hrs?!?!

did i just get lucky??? i feel like this isn’t normal.

I’ve been using meta business, but client would like to approve posts were trialing for 30 days so I need something cheap that works well with X and IG.

Hey everyone,

I'm trying to understand what businesses actually struggle with when it comes to social media marketing.

If you've ever hired a social media manager or agency—or tried to grow your business yourself—I’d love to know:

- What's your biggest challenge right now?

- What's the most frustrating part of Instagram, Facebook, YouTube, or TikTok?

- Have you ever paid for social media services? If yes, what disappointed you?

- If you could get one marketing problem solved today, what would it be?

I'm a beginner Social Media Manager looking to gain hands-on experience while helping a small business, startup, creator, or local brand grow their online presence.

To build my portfolio and earn genuine client testimonials, I'm offering 2 weeks of social media management completely FREE—no strings attached.

Here's what I can help with:

• 📅 Content planning & scheduling
• ✍️ Writing engaging captions
• 🎨 Basic Canva graphics
• 📱 Social media posting
• 💡 Content ideas and brainstorming
• 📊 Basic engagement and account organization

In return, all I ask is:

• Honest feedback and constructive criticism
• The opportunity to use the work in my portfolio (with your permission)
• A testimonial if you're happy with the results

If, after the 2-week trial, you enjoy working with me and are satisfied with my services, we can discuss a fair rate moving forward. There's absolutely no obligation to continue if you feel I'm not the right fit.

I'm eager to learn, easy to work with, and committed to improving every day. If you're interested—or know someone who might be—feel free to send me a DM. I'd love to chat about how I can help!

Thanks for reading! 😊

I recently joined a luxury car dealership in Dubai as their social media manager and I’m currently auditing the account before creating a new strategy.

A few things I’ve noticed:
-Follower growth and organic engagement have been slow over the past 9 months.
-Most content is inventory showcases (luxury cars) with limited educational or lifestyle content.
-We have a limited budget, so most content is shot inside the showroom.

Our target audience is luxury buyers in the UAE, but insights show a surprisingly large audience from India, which I’m trying to understand. I think they bought followers before.

My initial plan is to focus on content pillars (Educate, Showcase, Connect), differentiate content for Instagram vs. TikTok/Snapchat, and create more recurring content series instead of just posting inventory.

If you inherited this account, what would you prioritize first? Would you focus on fixing the audience quality, changing the content strategy, or something else?
I’d love to hear how you’d approach this.

Hello. I recently accepted a position as a contract social media manager. I am managing three sister companies and post for each one 2x a week minimum (average 3). These posts are a mix of canva infographics, reels, and carousels. I started with this company as their photographer, and then moved into taking over the socials. I still shoot and edit the content and am adding tons of visual assets to their marketing bank. I average 20 hours a week creating, editing, managing inbox, and posting, along with one marketing meeting a week. What would you charge for this service?

We all know Canva, ChatGPT, Hootsuite. Not those.

Drop the name of that one (underrated, unpopular) tool most social media managers probably haven't heard of yet. The hidden gem that quietly changed how you work.

Just the name. No explanation. Let everyone else guess what it does and why you love it.

Let's make a guess comment for each tool. If you see your favorite tool mentioned- upvote!

Let's actually help each other find the good stuff nobody talks about enough.

Social media managers, agency owners, and anyone who lives and breathes social media.. this one's for you only. (no self promoters please 🙏)

Hey everyone,

I've been spending a lot of time trying to come up with social media content for my SaaS, figuring out what to post, writing captions, making graphics (this especially) and it's starting to eat into the time I'd rather spend building.

Right now I write captions myself, spend time every week figuring out what to even post, jump into Canva to make graphics, and occasionally go through competitor pages to see what they are putting out. It adds up to hours I genuinely do not have.

I've been using Claude to help with copy and I've looked at n8n for automation but I cannot find anything that actually ties it all together properly. What I want is something that understands what my product does, does some competitor research in the background, and then comes back with post ideas, captions, and images I can just approve and push out. No more starting from a blank page every time.

Does something like this exist or is everyone still stitching it together manually? What setups are y'all actually running?

Hi,(i sound like a npc) but i wanna work as a socail media manager at home. I NEEDD TO EARN 10-15k saving up for smth and i am quite experienced i was earning 40k but they shut down their business as they were moving.. now i am back on track need a job. I can handle instagram and facebook. from scratch.. PLEASE HELP😭😭