u/Available-Promise-99

I’m thinking about changing the onboarding process for my app and I’d love some opinions.

Right now, I’ve intentionally made it really simple:
Sign up with email, Apple, or Google

Choose your name
Add a photo
Add a bio
You’re in
That’s basically it.

Part of me thinks this is exactly what onboarding should be get out of the user’s way and let them experience the app.

But I also wonder if I’ve gone too far in the other direction. Does an onboarding process this simple make the app feel cheap, unfinished, or less trustworthy?

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I’m running into a problem I’m sure a lot of indie devs can relate to: getting people to actually download the app.
I built a Q&A social app where you can’t see your friends’ answers until you answer first. Kind of BeReal meets Wordle.
The weird part is that almost everyone who has actually tried it tells me they think it’s fun. But getting people to take that first step and download it has been really difficult.
I’ve added a few things to make it more than just the daily Q&A:
Compatibility surveys — answer 5 or 10 questions, send them to a friend, and once you both answer, you get a compatibility score from 0–100%.
AMA — create your own questions and send them out like DMs. I have hundreds of questions, including open-ended, multiple choice, and true/false.
Explore page — see answers from people you aren’t friends with, anonymously.
Likes, comments, friend requests, etc.
I’ve mostly been trying Instagram and TikTok, and I recently started posting on X and Reddit. I’ve also been trying to target small groups of friends rather than just individual users, since the app is more fun when you have people you actually know on it.
At this point, I’m honestly trying to figure out if the concept needs work or if my marketing/user acquisition is the real problem.
I’m not planning on quitting either way. I’m going to keep experimenting and see what sticks.
For the indie devs here: have you run into this problem where people like the product once they try it, but getting them to actually download it is the hard part?
If so, what did you change or pivot that finally started bringing users in?