Operational business intelligence from customer feedback
I am considering generating operational business intelligence reports from customer feedback.
How do you like the idea of a tool which performs operational intelligence for high-volume hospitality business operators who are time-poor, reputation-sensitive, and operationally driven. ...though it could be used for any kind of business which receives a lot of feedback across channels on an ongoing basis.
The idea is that it would help:
- Detect operational problems before they affect revenue.
- Turn customer feedback into operational intelligence that helps businesses identify recurring service failures, improve customer experience, and protect revenue.
- Identify hidden operational failures from customer feedback.
Assuming you have such a business, or know someone who does, I'd be interested to hear your/their initial reactions to the concept.